united online inc (UNTD:NASDAQ GS)

Executive Profile*

Background*

Mr. Robert S. Apatoff, Rob has been the President of FTD Group Inc., since November 3, 2008. Prior to that, Mr. Apatoff served as Managing Director of Patriarch Partners, LLC from May to October 2008, where he was responsible for the management and development of Patriarch's consumer goods companies. He served as the President and Chief Executive Officer of Rand McNally & Company from August 2003 to May 2008. Mr. Apatoff served as Advisor of Reactrix Systems, Inc. From ... 1999 to 2003, he served as Senior Vice President and Chief Marketing Officer of Allstate Insurance Company, a subsidiary of The Allstate Corp. He served as Member of Allstate's senior management team and was responsible for Allstate's sponsorship of the Olympics. Prior to Allstate, Mr. Apatoff served in senior marketing positions with Reebok International, Ltd. and Anheuser Busch, Inc., Aetna Inc., and L.A. Gear, Inc. He served as Vice President of Marketing of Reebok International, Ltd., where he directed the marketing launch of the Reebok Pump. Mr. Apatoff served as the Head of national retail marketing of Anheuser-Busch, Inc., where he helped spearhead the development and launch of breakthrough programs such as the Bud Bowl, the Bud 3-on-3 challenge and Spuds Mackenzie. Mr. Apatoff serves as a Director of FTD, Inc., Intercontinental Art, Inc., and Rand McNally & Company. He serves on DePauw's Board of Visitors, the Board of Trustees for The Goodman Theatre, and the Board of Directors for SIFE (Students in Free Enterprise). He served as a Director of FTD Group Inc., from May 2004 to August 26, 2008. Mr. Apatoff received a B.A. in Business and Communications from DePauw University in 1980.

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