coca-cola co/the
(KO:New York Consolidated)

Executive Profile*

Background*

Mr. Atul Singh has been the Chief Executive Officer and President of Coca-Cola India Private Limited, a subsidiary of The Coca-Cola Company since September 1, 2005. Mr. Singh serves as the President of Southwest Asia at The Coca-Cola Company. He is responsible for Coca-Cola's operations in India, Sri Lanka, Bangladesh, Bhutan, Nepal and the Maldives. He served as Head of East, Central and South China Division of The Coca-Cola Company. He worked with Coke's franchisee ... bottling operations in India from 1999 to 2002. He served as President of East, Central & South (ECS) China Division of Coca-cola Co. in January 2005. He was responsible for the global and strategic Key Customer Relationships for Greater China. He served as Deputy Division President and Headed the Operations group of China Division of Coca-cola Co. Under Mr. Singh 's leadership, mainland China operations was among the fastest growing Coca-Cola businesses worldwide for the past 3 years. He started his career in the Coca-Cola system in 1998 as Vice President of Operations of Coca-Cola India Division. He led the Franchise Operations and Key Accounts group of the India Division from 1998 to 2001. He served as Region Manager of East China, of China Division in July of 2001. Under his leadership, East China Region exceeded volume and profit targets by growing at double the rate of other regions. Mr. Singh worked for the Colgate Palmolive Company for 10 years and held several roles including Country General Manager, Nigeria from 1995 to 1998), Chief Financial Officer and General Manager of Romania from 1992 to 1995 and Finance Manager, USA Body Care from 1990 to 1992, He worked as an Auditor with Price Waterhouse in New York. Mr. Singh also serves as Chairman of American Chamber of Commerce in India of American Chamber Of Commerce, Inc. He serves as a Member of Advisory Board - India at Catalyst Inc. He served as member of the Customer Leadership Council of Greater China. He serves as Chairman of the Environment Committee of Confederation of Indian Industry (CII) and the Chairman of the Sports Committee of Federation of Indian Chambers of Commerce and Industry (FICCI). He is also a member of the Young President Organization. Mr. Singh is a Commerce Graduate from St. Xavier's College, Kolkata and holds an MBA degree from Texas Christian University, USA.

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