Giosis Gmarket International Pte. Ltd. operates an online marketplace platform for shopping in Singapore and Japan. The company offers fashion and clothing, such as women's and men's clothing, bags/shoes, jewelry/watches, and fashion accessories; beauty and sports products, including cosmetics, body care and diet products, and sports/outdoor products; and digital and mobile products comprising computers/laptops, TV/appliances, home electronics, cameras/camcorders, and MP3/mobile/ebook products. It also offers household, home decor/care, stationery/pet, and automotive products; baby and food products, such as maternity and baby products, kid's clothing and toys, groceries, drinks/sweets, and ...
5 Tampines Central 1
#04-04 Tampines Plaza
Founded in 2010
Mecox Lane Limited Approves Transaction with Giosis Gmarket International Pte. Ltd. to Form Joint Venture, Giosis Mecoxlane Ltd., to Operate Dynamic Online Marketplace in China
Nov 20 12
Mecox Lane Limited announced that its board of directors has approved a transaction with Giosis Gmarket International Pte. Ltd. to form a joint venture, Giosis Mecoxlane Ltd., to operate a dynamic online marketplace in China, which would include use of the company’s M18.com website. M18.com would be redesigned to attract a number of competing and independent sellers and brands. As contemplated in the transaction documents, the initial capital contributions from Giosis and Mecox Lane to Giosis Mecoxlane would be $15 million and $5 million in cash, respectively. Giosis would also contribute a non-exclusive license to its online marketplace technology and related intellectual property, as well as assemble the management team. Mecox Lane would contribute certain non-cash assets, including the domain name M18.com and certain trademarks. Upon the closing of the transaction, Giosis would initially hold 60% and Mecox Lane would initially hold 40% of the outstanding equity interests of Giosis Mecoxlane, assuming the conversion of the Series A Preferred Shares of Giosis Mecoxlane. Mecox Lane expects to sell its branded merchandise, including apparel, on the re-launched Giosis Mecoxlane online marketplace, as well as on other third-party e-commerce websites in China. Giosis Mecoxlane would offer Mecox Lane most favored pricing terms and commission rates for the sale, display, marketing and promotion of merchandise supplied by Mecox Lane. Mecox Lane will continue to market and sell merchandise through its call center and physical stores. Giosis Mecoxlane is in separate discussions with Mecox Lane to utilize Mecox Lane’s warehouses, distribution centers and delivery network. Mecox Lane also plans to form a new company to serve the logistics and order-fulfillment needs of its customers and third parties.