Internet Software and Services
Company Overview of CampaignGrid, LLC
Company Overview
CampaignGrid, LLC operates an online advertising platform and ad network for candidates and causes. Its platform enables candidates and causes to target voters based on party registration, voting frequency, and behavior. The company serves campaigns, advocacy efforts, nonprofits, and official government offices. CampaignGrid, LLC was founded in 2008 and is based in Fort Washington, Pennsylvania. CampaignGrid, LLC operates as a subsidiary of Audience Partners LLC.
223 Summit Avenue
Fort Washington, PA 19034
United States
Founded in 2008
Key Executives for CampaignGrid, LLC
CampaignGrid, LLC Key Developments
CampaignGrid, LLC announced the promotion of Jordan Lieberman to the newly-created position of President. Lieberman, who has been with CampaignGrid since 2010, previously spent five years as publisher of Campaigns & Elections magazine. He teaches the political technology course at the Leadership Institute, and frequently serves as an analyst for cable news and other media outlets around the country.
To help campaigns reach their goals, CampaignGrid, LLC has announced the availability of a new interactive video advertisement product powered by ad technology provider Mixpo, Inc. VoterGrid maps every registered voter in the U.S. to the Internet and uses party registration, voter history and demographic data to target online messages, and Mixpo SmartVideo localizes and tailors the actual video ad itself based on audience so that each ad is customized based on whoever is watching. Mixpo's platform also enables the incorporation of interactivity into online video ads. Interactive Video Ad campaigns are incredibly efficient, as campaigns can create once, run anywhere as the ad units run across computer, tablet, and smartphone. The ads can also run in-stream, in-banner, on mobile, or in-app.
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