July 11, 2014 10:51 AM ET

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Company Overview of Sony Electronics, Inc.

Company Overview

Sony Electronics, Inc. engages in the research and development, design, engineering, manufacture, marketing, distribution, sale, and service of audio/video electronics and information technology products for consumer and professional markets in the United States. It offers audio-visual products, such as high-definition televisions, digital cameras, camcorders, and personal stereo and flash media products; and home audio and video, digital photo frames, portable audio, and mobile entertainment products, including video MP3 players, reader digital books, speakers, and pocket video cameras. The company also provides personal computers and peripherals, notebooks, high-definition professional bro...

16530 Via Esprillo

San Diego, CA 92127

United States

Founded in 1972





Key Executives for Sony Electronics, Inc.

Chief Executive Officer
Age: 67
Chairman of Sony Corporation
Age: 72
President of Professional Solutions of America
President of VAIO of America
Compensation as of Fiscal Year 2014.

Sony Electronics, Inc. Key Developments

Sony Electronics Adds Two Portable Bluetooth(R) Wireless Speakers to its Line-Up

Sony Electronics announced the SRS-X3 and SRS-X2 portable Bluetooth(R) wireless speakers, giving music lovers more options to listen to the tunes they love anytime and anywhere. Both models offer powerful sound and easy connectivity in a sleek design. The compact SRS-X3 provides rich bass with an output power of 20 watts in a sleek "Definitive Outline" design. The geometric "Definitive Outline" design is characterized by sleek lines and smooth surfaces, allowing the wireless speakers to beautifully blend into any indoor or outdoor space while delivering high quality sound. The SRS-X3 consists of two full range speakers and two passive radiators, allowing for rich bass in a compact size. The two passive radiators are located at the front and backside. ClearAudio+(TM), a unique Sony digital signal processing technology, provides higher quality sound while Sound Mode delivers a wider sound stage. Users can wirelessly stream audio with Bluetooth, and connect to mobile devices seamlessly with easy One-Touch listening via Near Field Communications (NFC). With a built-in mic, the speaker can be used as a speakerphone for hands-free calling when paired with a mobile device. The built-in rechargeable battery offers up to 7 hours of playback. The SRS-X3 portable wireless speaker comes in black, white and red. The SRS-X2 also has an output power of 20 watts, but in a smaller design with rounded edges. With easy One-touch listening, users can pair NFC-enabled devices and connect via Bluetooth. The SRS-X2 also has speakerphone capability for hands-free calling. The built-in rechargeable battery offers up to 5 hours of playback. The SRS-X2 portable wireless speaker comes in black, white and red. Both models can charge via micro USB and include a USB AC adapter. The SRS-X3 retails for $149.99 and the SRS-X2 retails for $99.99. Both are available for pre-sale now and will be in stores in June, at Sony stores, other authorized dealers nationwide.

Sony Electronics Introduces New Addition to Popular Cyber-Shot RX Series

Sony Electronics has introduced a new addition to its popular Cyber-shot RX series - the pocket-sized RX100 III camera. Based on the same sleek, stylish design as the existing RX100 and RX100 II models, the new RX100 III features a specially developed ZEISS(R) Vario-Sonnar T 24-70mm F1.8-2.8 lens and adds a built-in OLED viewfinder with ZEISS T coating. The camera utilizes the same high-resolution 20.1 MP 1.0-type back-illuminated CMOS image sensor as the existing RX100II model, and adds the powerful BIONZ X processor featured in several high-end Sony cameras including the full-frame 7, 7R and 7S models. The unique new ZEISS lens on the RX100 III camera covers the popular 24 -70mm focal length with a wide F1.8-F2.8 aperture. This is particularly noteworthy at the 70mm telephoto end of the lens, where the maximum F2.8 aperture allows it to gather about twice as much light as the RX100 and RX100 II models (at 70mm), ensuring that portrait subjects can be captured against beautiful background defocus. The wide aperture also allows the lens to capture moving subjects clearly without any blur due to camera and/or subject shake. The versatile new lens is capable of capturing dramatic landscapes or large group photos at the wide 24mm length while also boasting impressive macro shooting capabilities throughout the focal range. For example, it can still focus accurately as close as 30cm from the front of the lens (working distance) when fully extended. There's also a built-in 3-stop (1/8) neutral density filter that adds to shooting flexibility in a wide range of outdoor conditions. The new ZEISS lens realizes outstanding corner-to-corner sharpness, with nine total aspherical glass elements including two advanced aspherical elements that have been cemented in lens manufacturing. This results in an ultra-compact physical footprint while maintaining a wide maximum angle of view. Additionally, the 24-70mm lens features ZEISS T coating that minimizes flare and ghosting and a seven-blade circular aperture that enhances bokeh background defocus. The new RX100 III model is equipped with a host of HD video capabilities to satisfy the most demanding enthusiasts. The new compact is the first Cyber-shot model to offer high-resolution HD video recording in the XAVC S format, which allows for full HD recording at a data rate of 50 mbps with lower compression for improved video quality. Additionally, with the power of the BIONZ X processor, the camera is able to read, process and output data from all of the sensor's pixels during video recording, ensuring that it produces the quality video possible by eliminating aliasing, moiré and false color artifacts. New to the RX series, the RX100 III model features an articulated LCD that can tilt upward by about 180 degrees for self-portraits and all the way downward to approximately 45 degrees for high-angle shots. The camera also can output still images in 4K resolution with full wide-gamut TRILUMINOUS Color support when connected to compatible 4K televisions. The RX100 III camera has built-in Wi-Fi, giving consumers one-touch connection with Xperia(R) or NFC-compatible Android(TM) smartphones or tablets for instant image transfer and sharing. A single touch also activates Smart Remote Control, linking the camera with a smartphone or tablet for a live image preview, to fire the shutter from a distance and to review shots instantly. The camera is also the first Cyber-shot RX series model to feature compatibility with Sony's growing assortment of downloadable Sony PlayMemories Camera Apps. The Cyber-shot RX100 III compact camera will be available in June for about $800.

Sony Electronics Announces Pricing and Availability for 4K Ultra HD Media Player

Sony Electronics announced pricing and availability for its new 4K Ultra HD Media Player (FMP-X10) giving consumers the ability to download, stream and store the latest 4K content in one box. It is available for pre-sale now and available for purchase starting in July. The 4K Ultra HD Media Player will retail for $699 however consumers who pre-order between May 15, 2014 and July 15, 2014 will save $200. The large collection of 4K feature films and TV episodes for the home is now available on the new 4K Ultra HD Media Player. The 4K Ultra HD Media Player gives consumers the ability to download, stream and store the latest 4K content in one future-ready box. Users can download hundreds of titles from Video Unlimited™ 4K service, stream 4K content from Netflix® and playback everything on their Sony 4K Ultra HD TV. The Media Player offers 1 TB of built-in storage and also supports TRILUMINOS™ Color for rich and deep color. The Media Player is compatible with any Sony 4K Ultra HD TV or 4K Ultra HD projector, and is ideal for customers looking to upgrade their current 4K TVs or projectors to support the latest in 4K technologies. Video Unlimited 4K, the world's large library of 4K content for the home, now offers over 200 titles. The Video Unlimited 4K service offers a wide variety of fan favorite and new release titles in full 4K resolution from Sony Pictures. This lineup includes recent box office successes such as American Hustle and The Monuments Men, as well as future titles like The Amazing Spider-Man 2 and Annie (2014)--which are planned to be available on the service following their upcoming theatrical releases. In addition to the latest theatrical titles, Video Unlimited 4K also features ongoing episodes of the hit TV series The Blacklist in full 4K. Over 50 titles are available to consumers at no charge. The 4K Ultra HD Media Player will also be able to easily access new 4K content from Netflix. 4K content available from Netflix will begin with Netflix original "House of Cards" season 2.

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