July 31, 2014 10:43 PM ET


Company Overview of Casio America, Inc.

Company Overview

Casio America, Inc. markets consumer electronics products in the United States. It offers calculators, keyboards, digital cameras, mobile presentation devices, disc title and label printers, watches, cash registers, and other consumer electronic products; and graphing scientific calculators for educators and students. Casio America, Inc. was formerly known as Casio, Inc. and changed its name to Casio America, Inc. in August 2007. The company is based in Dover, New Jersey. Casio America, Inc. operates as a subsidiary of Casio Computer Co., Ltd.

570 Mount Pleasant Avenue

Dover, NJ 07801

United States





Key Executives for Casio America, Inc.

Chief Executive Officer and Chairman
Chief Executive Officer of Casio Group and President of Casio Group
Senior Vice President of Digital Imaging Division
Managing Director
Managing Director
Compensation as of Fiscal Year 2014.

Casio America, Inc. Key Developments

Casio America, Inc. Launches Four New Keyboards Within its New Line

Casio America, Inc. hitting the stage with the launch of four new keyboards within their new line called Sound eFX -- the CTK-2400, LK-170, LK-175 and LK-260. If beginner with a burning passion for music, these new additions to the Casio portfolio offer a variety of sampling features that can capture audio which then can be played back from the keyboards. The result can be fun, amusing, and perhaps even inspiring. The latest digital keyboard introductions will be on display in Casio's Booth # 910 at Summer NAMM 2014, July 17-19, 2014 at the Music City Center in Nashville, TN. The sampling function in the CTK-2400, LK-170, LK-175 and LK-260 offers fun entertainment by enabling users to take various bits and pieces of music and create a sample. Long Sampling mode can create one sound up to two seconds and the Short Sampling mode can create up to five short sounds and tones; both modes offer ten different effects to choose from. With a built-in sampling microphone, users can also use their voice to record samples, which can be integrated into the rhythm. All equipped with Casio's Step-Up Lesson system, these new keyboards have built-in songs that teach users phase-by-phase so they can learn at their own individual pace. With the LCD display, beginners can also learn both music notation and correct hand positioning, while Casio's innovative system evaluates performance so users can track their progress. Also, Casio's LK-170, LK-175 and LK-260 are all lighted keyboards which allow users to practice their song playing skills with the help of the lighted 61-Key Piano Style Touch-Response keyboard. Other features include 400 built-in tones, 150 built-in rhythms (including 20 for piano play and 55 world rhythms), 110 songs, and USB capabilities. Each model also comes with a music stand and song book. The CTK-2400 for $169.99, LK-175 for $199.99 and LK-260 for $259.99 will be available at select retailer's nationwide beginning in September. The LK-170 for $199.99 will be available exclusively at Costco beginning in September.

Casio America, Inc.'s G-Shock Launches #Neverblendin Dallas

Casio America, Inc. celebrated the launch of their new camouflage timepiece series with an on and off-line scavenger hunt that leads consumers through the city of Dallas and its coolest cultural hotspots. In Dallas, the featured artwork- custom created for the G-SHOCK #Neverblendin scavenger hunt- is by Mason Mcfee (aka Maseman). His artwork will be exclusively featured in the limited release of the G-SHOCK Profiles Vol.2 zine, available at Centre, Dallas from June 27(th) through June 29, 2014. Maseman will be in attendance at an event to celebrate the Dallas hunt at Centre between 7pm -- 10pm on June 27th. The first 25 winners of the local scavenger hunt are admitted into the event.

Casio America, Inc. to Introduces New Products at InfoComm 2014

Casio America, Inc. announced at InfoComm 2014 where the recently introduced XJ-UT310WN LampFree(R) Ultra Short Throw projector and refreshed SLIM and Signature series will be on display. Casio's portfolio of projectors is powered by its LASER & LED HYBRID Light Source technology featuring LampFree(R), eco-friendly data projection that offers an overall lower total cost of ownership than traditional projectors. The new introductions will be showcased at Casio's booth, #C5120, at the Las Vegas Convention Center from June 18-20. Casio's LASER & LED HYBRID Light Source combines a laser, a fluorescent element and LEDs to generate high brightness. This latest-generation light source offers a 30% increase in LED light output for improved colors for Signature, SLIM and the new Ultra Short Throw in Casio's portfolio. In addition, the LASER & LED HYBRID Light Source has an estimated 20,000 hour lifespan with minimal brightness degradation and continuous operation. Casio's LampFree(R) projectors are also environmentally conscious. They are all mercury lamp-free, which eliminates concerns for the proper disposal of used lamps and mercury pollution. Since Casio began shipping LampFree(R) projectors, it has eliminated 15 pounds of mercury from the global waste stream, which represents more than 300,000 projector lamps. Compared to traditional lamp-based projectors, Casio's Signature projectors consume 1/3 less power per unit and eliminate the need for expensive projection lamps that often need replacement. This makes them one of the most cost-effective LampFree(R) projectors on the market. Power consumption with the brightest setting is only 180 watts and eco modes can reduce power consumption up to 50%. XJ-UT310WN Ultra Short Throw: Primarily designed for the education market where Ultra Short Throw projectors are becoming the standard, the XJ-UT310WN offers WXGA resolution and required connectivity plus a suite of application tools which easily integrate today's mobile technology into the classroom. With brightness up to 3100 lumens and an ultra short throw ratio of 0.28:1, Casio's new XJ-UT310WN is the world's brightest LampFree(R) Ultra Short Throw projector available. The XJ-UT310WN is available now with an MSRP of $1,999.99 and available for purchase through Casio's National Pro AV dealer network and authorized distributors. An optional wall mount (YM-80) is also available with a MSRP of $249.99. The SLIM series of LampFree(R) projectors weighs in at only five pounds and measure 1.7 inches thick, making them the thinnest high-brightness projectors in the industry and ideal for presenters on the go. The Signature series projectors, geared for the education and corporate markets, are equipped with 2 GB of built-in memory and allow many file formats, such as PDF and QuickTime, to be stored in the projector for quick and easy playback. They can also display content from a PC by connecting the projector and PC through a USB cable, and include video, computer and HDMI inputs. The latest introductions in the SLIM and Signature series provide remote operation capable through Crestron Roomview(TM), Intelligent Brightness Control, wired LAN projection and MobiShow(R), which enables users to make presentations wirelessly via any smartphone, computer or other mobile device equipped with wireless LAN capabilities. Each model is fitted with a fully connectable interface, including three types of video and audio inputs, as well as HDMI, RGB and RS-232C terminals. The new SLIM lineup of projectors is available now with an MSRP starting at $969.99 and the new Signature models are available with a MSRP starting at $919.99. Both series are offered through Casio's national Pro AV dealer network and authorized distributors.

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