Company Overview of Group M Worldwide, Inc.
Group M Worldwide, Inc. operates as a consolidated media investment management company. It offers business science services, such as marketing analysis services; market, buyer, and data analysis; statistical analysis and compilation for business development; and data review and audit services. The company also provides business science consultation, including advertising, promotional, and marketing ventures; media research; planning for advertising and media space/time; buying for advertising and media space/time; marketing, sales, and research interests; and data review and verification. In addition, Group M Worldwide, Inc. creates, finances, and distributes intellectual properties; provide...
498 Seventh Avenue
New York, NY 10018
Founded in 1999
Key Executives for Group M Worldwide, Inc.
Chairman and Global Chief Executive Officer
Chief Executive Officer of GroupM Europe
Chief Executive Officer of Mindshare
Compensation as of Fiscal Year 2013.
Group M Worldwide, Inc. Key Developments
GroupM Appoints Lori Greene as Content Director for Maxus North America
Feb 10 14
Lori Greene has been named Content Director for Maxus North America, a new position for GroupM global media agency. Greene is a proven content executive highly proficient in all aspects of media, including social, mobile, broadband, television, digital, and print. Prior to that she worked as Senior VP of Digital Media and Content for HSM Global, and was previously an Executive Producer for BBC America Digital. Greene also serves as the Vice President of Programming for NY Women in Communications and most recently brought digital content and marketing strategy to the International Institute for Learning, a business-to-business training company.
GroupM Announces the Creation of Multicultural Marketing Analytics Division; Appoints Mebrulin Francisco as Director to Lead Multicultural Marketing Analytics Division
Jan 29 14
GroupM announced the creation of a new division called Multicultural Marketing Analytics, dedicated to researching, measuring and analyzing the performance of marketing initiatives targeting multicultural audience segments. The new unit will become part of GroupM Multicultural.
The Multicultural Marketing Analytics division will be led by Mebrulin Francisco, a market research expert with extensive experience in market forecasting, consumer insights and media analytics, especially in the multicultural arena. Her title is Director. Meb will lead a specialized team dedicated to unearthing consumer insights and measuring the impact of multicultural media investments. Francisco will report to Del Fa. She is based in New York and her appointment is effective immediately. She comes to GroupM from Omnicom Media Group Direct, where she worked as Associate Director of Data Science. Previously she worked as a supervisor of analytics and insight at GroupM media agency MEC.
GroupM Appoints Michael Bologna as President of Modi Media
Jan 6 14
GroupM announced the launch of a new innovative TV business unit. The unit will be called Modi Media. The company appointed Michael Bologna as President of Modi Media is effective immediately, and his previous role is being folded into his new position.
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