September 23, 2014 5:19 AM ET

Diversified Consumer Services

Company Overview of Massage Envy Franchising, LLC

Company Overview

Massage Envy Franchising, LLC provides therapeutic massage and spa services in the United States. The company’s services include Swedish massage, deep tissue massage, sports massage, prenatal massage, reflexology, trigger point therapy, cranial sacral therapy, and healthy skin facials. It also owns and operates franchise locations in the United States. The company was founded in 2002 and is based in Scottsdale, Arizona. Massage Envy Franchising, LLC is a former subsidiary of Natural Wellness USA, Inc.

14350 North 87th Street

Suite 200

Scottsdale, AZ 85260

United States

Founded in 2002

Phone:

602-889-1090

Fax:

602-889-1086

Key Executives for Massage Envy Franchising, LLC

President
Chief Operating Officer
Chief Brand Officer
General Counsel
Director of Brand Continuity
Compensation as of Fiscal Year 2014.

Massage Envy Franchising, LLC Key Developments

Massage Envy Spa Announces Executive Appointments

Massage Envy Spa announced that it has added seven new executives to the company's leadership team, including Debbie Gonzalez as Massage Envy Spa's new chief brand officer. Gonzalez is responsible for leading the development and execution of the Massage Envy Spa brand strategy, in support of the overall business plan and strategic direction of the company. Gonzalez will oversee marketing, brand development, retail, merchandising, and industry relations for the company. Gonzalez brings over two decades of marketing and retail experience with brands, such as PetSmart, Gerber, Herman Miller and the Kellogg Company, to her new role with Massage Envy Spa. In addition to Gonzalez, Massage Envy Spa has named James Copley as vice president of franchise development, Aaron Meyers as vice president of operations services, Peter Rudenberg as vice president of supply chain, Rachel Austin as vice president of people development, Sheila Ullery as vice president of retail and merchandising, Karen Sung as public relations director. James Copley, vice president of franchise development, brings 15 years of real estate and development experience from FedEx Office to Massage Envy Spa. In his new role, Copley is responsible for leading franchisee recruitment efforts on behalf of the brand while specializing in real estate market planning, site selection, lease negotiation, design, construction and project management. As vice president of operations services, Aaron Meyers will oversee day-to-day operations support for the more than 1,000 Massage Envy Spa clinics across 49 states. His duties also will include formulating policies and strategic planning for future growth, while managing daily operations of personnel, communication strategies and administration. Previously a managing director with FedEx Office, Meyers brings 20 years of experience. Peter Rudenberg brings more than three decades of sales, operations and management experience from his time at FedEx Office and will help to drive standardization of processes, procedures and purchasing. As the vice president of people development, Rachel Austin will lead the development and implementation of all workplace programs at the Massage Envy Spa Franchise Support Center while overseeing national franchise training initiatives and events. She has an extensive background in human resources with 20 years at FedEx Office where she held various roles in domestic and international human resources. As the vice president of retail and merchandising, Sheila Ullery will lead the development of Massage Envy Spa's retail strategies and plans, including product assortment, merchandising presentation and strategic partnerships. Ullery brings a strong background in merchandising, launching new brands, building markets, and establishing and growing strategic partnerships. Karen Sung, public relations director, will lead external communication and public relations strategy in her role at Massage Envy Spa. She also will be responsible for media relations and furthering the brand's identity. Sung brings more than 15 years of experience from her time working at Allison+Partners and Wagner Edstrom Worldwide, where she led diverse accounts such as Toyota and Microsoft.

Massage Envy Spa Opens its First West Virginia Franchise Location

Massage Envy Spa announced that it now operates in a total of 49 states, with the opening of the first West Virginia franchise location. Residents of Charleston, W.V. can de-stress and relax with a visit to the newest Massage Envy Spa now open at 5707 MacCorkle Ave SE, suite 370. The new spa offers a variety of therapeutic massage treatments and Murad(R) Healthy Skin facials to keep its members and guests on the path to wellness.

Massage Envy Franchising, LLC to Open in Manhattan, Midtown-West

Massage Envy Franchising, LLC announced it plans to open a second location in New York City next year. Massage Envy Spa Franchisee Rita Ewing has signed a lease to open her first Massage Envy Spa at 525 West 42(nd) Street, in Manhattan's West Midtown area.

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