December 17, 2014 8:22 PM ET

Beverages

Company Overview of PT Indofood Asahi Sukses Beverage

Company Overview

PT Indofood Asahi Sukses Beverage manufactures, sells, and markets soft drinks. The company is based in Indonesia. PT Indofood Asahi Sukses Beverage operates as a subsidiary of PT Indofood Sukses Makmur Tbk.

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Indonesia

Key Executives for PT Indofood Asahi Sukses Beverage

PT Indofood Asahi Sukses Beverage does not have any Key Executives recorded.

PT Indofood Asahi Sukses Beverage Key Developments

PT Indofood Asahi Sukses Beverage Announces Launch of Bottled Green Tea

Asahi Group Holdings Ltd. and an Indonesian food maker has officially announced the launch of its bottled green tea product in the Southeast Asian country. "Ichi Ocha Green Tea" is the first product developed by the PT Indofood Asahi Sukses Beverage (IASB), which is owned 49% by an Asahi Group Holdings unit in Singapore and 51% by PT Indofood CBP Sukses Makmur Tbk. The recommended retail price is IDR 5,000 for a 500-milliliter bottle and IDR 3,500 for a 350-milliliter bottle. The bottled tea is currently produced in Malaysia and shipped to Indonesia. IASB plans to switch to local production at a factory that is now being constructed in West Java for completion by the end of this year. Ichi Ocha Green Tea is now sold in Java, Sumatra and Sulawesi islands. IASB plans to start sales in other parts of Indonesia as well. IASB plans to boost its product lineup by adding water, juice and carbonated drinks.

PT Asahi Indofood Beverage Makmur and PT Indofood Asahi Sukses Beverage Enter into Joint Venture Agreement

Asahi Group Holdings Ltd. announced that Asahi, through PT Asahi Indofood Beverage Makmur and PT Indofood Asahi Sukses Beverage entered into a joint venture agreement on 11 October 2013 with PT Multi Bahagia to establish joint venture companies to manufacture and distribute bottled water in Indonesia and also executed deeds for establishment of such companies. The Asahi Group has started its Long-Term Vision 2020 this year, stating the vision of ‘Striving to be a corporate group trusted around the world through the Kando of food.’ Under its medium-term management plan 2015, an action plan for realizing the corporate vision, the group has been working on achieving long-term stable growth through the practice of ‘Value and Network Management,’ which is based on leveraging its strengths, such as the brands, technologies, and cost competitiveness developed and acquired by the Group companies in Japan and abroad.

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