December 24, 2014 7:38 PM ET

Internet Software and Services

Company Overview of MINDBODY, Inc.

Company Overview

MINDBODY, Inc. provides cloud-based business management solutions for health, wellness, and beauty industries. It offers solutions for box training, dance, fitness, massage, salon, spa, Pilates, yoga, and more. MINDBODY, Inc. was formerly known as MINDBODY Software LLC and changed its name to MINDBODY, Inc. in 2005. The company was founded in 1998 and is headquartered in San Luis Obispo, California with additional offices in California, New York, and London.

4051 Broad Street

Suite 220

San Luis Obispo, CA 93401

United States

Founded in 1998





Key Executives for MINDBODY, Inc.

Co-Founder and Chief Executive Officer
Chief Financial Officer
Age: 51
Senior Vice President and General Counsel
Chief Product Officer
Compensation as of Fiscal Year 2014.

MINDBODY, Inc. Key Developments

MINDBODY Launches New WOD Tracking Feature

MINDBODY launched MINDBODY® for Box, a new version of its gym software that incorporates workout and performance tracking through an integration with totalWOD’s fitness performance tracking solution. In addition to managing everything from check-ins and payments to reporting, marketing and analytics, MINDBODY for Box allows owners and trainers to enter athlete scores at the end of a class, create custom or standard WODs (workouts of the day) and auto-schedule when each WOD will be visible to athletes. Athletes can record and access their own scores, register for classes, view daily leaderboards and share scores through social media, all from their mobile devices.

MINDBODY Launches New, Automated Marketing Platform

MINDBODY has released a new marketing platform, MINDBODY Reach™, which provides the company’s software subscribers with fully automated retention tracking, reporting and marketing tools. MINDBODY Reach combines automated email and SMS messaging to help health, wellness and beauty businesses retain clients by reducing class and appointment no-shows, maintaining engagement with active clients and winning back lost clients. The platform also provides an automated reporting capability that tracks client retention, triggering email and SMS messaging at specific times after a client’s last visit.

MINDBODY Integrates with Adyen International Payment Services

MINDBODY has announced an integration with Adyen International Payment Services, expanding credit card processing and alternative payment methods to more than 35 European countries. Adyen provides advanced payment technology which operates from a single, web-based platform, making it easier for businesses worldwide to accept multiple payment methods through one merchant account. Adyen enables its customers to accept more than 250 payment methods and 187 currencies. By partnering directly with an acquirer, the integration will expedite the approval and onboarding processes for new MINDBODY merchants moving forward, including those in regions where the company will now have an integrated solution. Credit Card processing with Adyen is now available throughout Europe and SEPA direct debit payment processing is now available for MINDBODY clients in all Eurozone countries.

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