July 30, 2014 8:36 PM ET


Company Overview of ReachForce, Inc.

Company Overview

ReachForce, Inc. provides business-to-business (B2B) lead marketing data services for B2B marketers for multi-channel marketing campaigns. It offers outbound marketing services, such as services that provide users with the information they need to begin with the decision-maker; and contact information, including title, company information, and industry data to allow micro-targeted campaigns for users specific to their markets. The company also provides inbound marketing services for capturing visitors’ contact information and improving conversion rates; and database marketing services, which include data cleanse, email append, lead data assessment, and revenue builder platform solutions, as ...

9020-I Capital of Texas Highway North

Suite 270

Austin, TX 78759

United States

Founded in 2001





Key Executives for ReachForce, Inc.

Chief Executive Officer
Director of Operations
Chief Technology Officer and Technology Advisor
CMO and Executive Vice President of Business Development
Chief Software Engineer
Compensation as of Fiscal Year 2014.

ReachForce, Inc. Key Developments

Extraprise Group Inc. and ReachForce, Inc. Form Partnership to Provide Business Data Integration Capabilities to B2B Marketers

Extraprise Group Inc. and ReachForce, Inc. a partnership that will bring business data integration (BDI) capabilities to B2B marketers. Through this alliance, and by being fully integrated with Eloqua, Extraprise's B2B clients will be able to utilize real-time and periodic match and append capabilities that are critical to driving a data strategy based on data augmentation and data append best practices. Under the agreement, ReachForce's SmartFormsTM technology will be made available to Extraprise clients, as part of their closed loop sales and marketing environment, to fuel demand generation and nurture programs. Designed specifically for B2B marketers, SmartForms is a marketing data enrichment solution that appends data in real-time as leads are submitted. Whether for webinar registration, paid search landing pages, content marketing, email response landing pages or contact forms, SmartForms enables marketers to build simple landing pages to increase conversions, without losing rich firmographic and demographic data that ensures sophisticated segmentation and accurate lead routing. In addition to SmartForms, Extraprise clients will be able to implement more comprehensive data strategies through the use of ReachForce's Data Cleansing & Appending and its Precision Contact Targeting Services.

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