July 22, 2014 7:13 PM ET


Company Overview of Clarabridge, Inc.

Company Overview

Clarabridge, Inc. provides customer experience management solutions for brands. The company implements various solutions that enable businesses to listen, analyze, operationalize, and measure multi-source customer feedback through sentiment and text analytics to create a universal understanding of their customers, partners, and employees; make actionable business decisions with measurable ROI; and collaborate on those decisions with customers. It offers Clarabridge Analyze that enables analysts and administrators to administer, configure, and analyze customer feedback; manage classification and sentiment; and identify the root cause of issues and analyze them for actionable insights. The com...

11400 Commerce Park Drive

Suite 500

Reston, VA 20191

United States

Founded in 2005





Key Executives for Clarabridge, Inc.

Chief Financial Officer
Vice President of Operations
Chief Product Officer
Senior Vice President of Services
Compensation as of Fiscal Year 2014.

Clarabridge, Inc. Key Developments

Clarabridge, Inc. Appoints Susan Ganeshan as Chief Marketing Officer

Clarabridge, Inc. announced that Susan Ganeshan has joined the company as Chief Marketing Officer. Ganeshan joins Clarabridge with more than 25 years of experience in building and marketing software to enterprise businesses.

Clarabridge, Inc. and Expion Combine Social-Analytic Power for Brands

Clarabridge, Inc. announced with Expion. By transforming big data customer analytics from multi-channel customer feedback into relevant content to engage with customers across all channels in real-time, the partnership will enable clients to tap into feedback from all channels, intelligently distill big-data insights, issues and actions from all customer experiences, and support relevant, targeted engagement across social networking and other channels. Through this partnership, organizations will be able to take advantage of a unique integrated solution that will enable them to manage organic and paid social marketing programs, interact with consumers across all media and target influencers for immediate and meaningful conversations. The partnership combines Clarabridge's ability to listen and analyze all customer feedback across all channels to extract marketing, social care and customer experience insights with Expion's social marketing and engagement platform, harvesting insights to create relevant, responsive, and effective social marketing content. For clients, this provides a single hub to listen, understand, and act on all consumer feedback, by placing the right content in front of the most influential consumers. Organizations will have the ability to improve brand loyalty and satisfaction by: Engaging with consumers based on their specific feedback and sentiment across all sources throughout the enterprise; Filtering individual conversations, scoring the content, then sharing and distributing the best performing content through the enterprise; and Selecting whom best to reach and how to position the next social campaign using earned, owned and paid media.

Clarabridge, Inc. Releases Clarabridge 6.1

Clarabridge, Inc. announced the release of Clarabridge 6.1, "The Era of CEM Simplicity and Transparency". This new release simplifies not only the use of Clarabridge with new and enhanced features, but with straightforward pricing made available on the Clarabridge website. Clarabridge 6.1 simplified the company's product offerings by combining Clarabridge Collaborate and Clarabridge Engage into one easy to use application, Clarabridge Act. With Act, organizations can empower their frontline employees with the necessary insights and reports to drive excellent customer experience as it's happening, wherever they are. Users can collaborate and share reports with other team members and can engage directly with customers to close the loop, all in one easy to use application. The power of Clarabridge is accessible in the palm of user hands with the new mobile app, Clarabridge Go, available now in the iTunes store and Google Play. Clarabridge makes CEM simple with two products, Clarabridge Analyze for the power analysts and Clarabridge Act for the business user, with Clarabridge Go being the mobile support of those key functions. Clarabridge Act: In one streamlined solution, business users can measure the "health" of their corner of the business, whether it is a region, a location, a product or a business line. They can collaborate and share reports with other team members, and engage directly with the end-customer to close the loop all in one easy to use solution. Clarabridge Go: New mobile app that puts the power of Clarabridge into the palm of user hand. A native app is available for download from iTunes and Google Play. Contentful Insight Detection: Clarabridge continues to make enhancements to their social intelligence by filtering out ads, articles and coupons removing up to 80% of "noise" from social feedback. Users have the ability to choose whether or not they want to keep them for later analysis or permanently remove them. Enhanced Sentiment Tuning: For those customers looking to drive sentiment accuracy to unparalleled levels, Clarabridge has released new capabilities in its Sentiment Manager. Sentiment can now be tuned by sources, product, question or linguistic concepts. Out-of-the-box Connectors: OpinionLab and Lithium are now available in the Clarabridge Connector Library. Users have the ability to integrate content directly from within Clarabridge for complete system integration in seconds.

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