Avvo, Inc. announced the launch of Avvo Legal Marketplace, offering consumers a private and hassle-free way to more confidently research and select the right attorney for their specific case. In the Avvo Legal Marketplace, consumers receive proposals from multiple attorneys, for free, which include personalised information on fees and approach to the case, as well as the attorney's Avvo Rating and synopsis of client and peer reviews. Avvo developed the Avvo Legal Marketplace to add information and transparency to what has traditionally been a confusing and time-intensive process for consumers. The Avvo Legal Marketplace is available in two initial practice areas -- divorce and traffic tickets. Additional topics or practice areas will be added later in the year.

Avvo, Inc. announced the launch of Avvo Ignite(TM), a client conversion and website solution for attorneys. Avvo Ignite enables lawyers to close more clients in less time, know exactly which of their marketing channels are driving clients, and stand out in search and mobile. Avvo Ignite is available in two editions so attorneys can choose the solution that's right for their practice: Avvo Ignite Starter: Hassle-free search and mobile optimized website for attorneys who are just starting to build their practice online or that need a more effective web and mobile presence. In addition to the website, it includes site activity reports, listing submissions to directories, and access to legal marketing experts. Avvo Ignite Suite: A complete and secure cloud-based client conversion and tracking solution.

Leigh McMillan was named vice president of marketing at Avvo, Inc.