Company Overview of Sesame Workshop
1 Lincoln Plaza
New York, NY 10023
Founded in 1970
Key Executives for Sesame Workshop
President and Chief Executive Officer
Vice President and General Manager of Global Licensing
Executive Producer of Sesame Street
Director of Talent Relations
Compensation as of Fiscal Year 2012.
Sesame Workshop Key Developments
Hasbro Inc. in Partnership with Sesame Workshop Introduce Innovative New Playthings in 2013 Starring Favorite Sesame Street Characters
Feb 11 13
Hasbro Inc. in partnership with Sesame Workshop introduce innovative new playthings in 2013 starring favorite Sesame Street characters including Elmo, Cookie Monster, and Ernie! This year's lineup includes an adorable BIG HUGS ELMO plush that really hugs preschoolers back, the new Sesame Street P.A.L. app learning system that encourages tots to learn and explore in a digital environment, and the interactive world of Roads & Rails that combines two favorite playtime activities for preschoolers - cars and trains. This fall kids will experience magical moments with their favorite red furry friend with the introduction of the BIG HUGS ELMO interactive plush, Hasbro's first feature Elmo toy that can actually hug kids back! When children give Elmo a hug, the red monster wraps his arms around them to show how much he cares. The huggable 22-inch Elmo plush has flexible arms and a soft head making it Hasbro's largest, cuddliest, most lifelike Elmo plush ever. With the introduction of the Sesame Street P.A.L. (Play and Learning) system parents can turn their tablet into a Sesame Street learning system for an easy-to-navigate and hands-on learning experience for children ages two and up. Featuring engaging learning adventures and games hosted by Sesame Street characters, parents simply download the Sesame Street P.A.L. apps to their iOS or Android device, place their tablet into the P.A.L. case, and then kids can learn and explore in a secure digital environment. Combining two of preschoolers' favorite things -- cars and trains -- the Sesame Street Roads & Rails collection includes three vehicle themed playsets featuring Elmo, Ernie or Cookie Monster. As toddlers move Elmo's train over the ABC track in the ELMO JUNCTION set, they will hear him sing the ABC song. If he's moving along the 123 roadway, Elmo will delight preschoolers with a song about numbers. Parents will appreciate the quick clean-up as the ELMO JUNCTION set folds up for quick and easy storage.
LeapFrog Enterprises Inc. Partners Sesame Workshop to Bring Sesame Street Videos to LeapPad
Apr 30 12
LeapFrog Enterprises Inc. and Sesame Workshop, the nonprofit educational organization behind Sesame Street, announced a new partnership to bring Sesame Street videos to LeapFrog's LeapPad learning tablet for kids. Sesame Street content will be available through the LeapFrog App Center in June. Sesame Street brings fun educational content to millions of children around the world, inspiring learning while teaching valuable life lessons. The episodes available on LeapPad are from Sesame Street's most recent television season which focuses on a science-based curriculum. In this season, Sesame Street's curriculum promotes curiosity and exploration in children by encouraging them to ask specific questions, generating excitement about the inner workings of their environment. Sesame Street video episodes will be available for purchase (MSRP $5, for children 4-9) in the LeapFrog App Center, starting June 19, 2012. The LeapFrog App Center can be accessed through the LeapFrog Connect Application for LeapPad and Leapster Explorer platforms. LeapPad (MSRP $99.99, for children ages 4-9) and Leapster Explorer (MSRP $69.99, for children ages 4-9) are currently available at major retail locations.
QUALCOMM Incorporated and Sesame Workshop Collaborate to Explore Educational Applications of Augmented Reality
Jan 10 12
QUALCOMM Incorporated and Sesame Workshop have joined forces to explore augmented reality experiences for children that encourage learning and imagination. A longtime advocate of embracing cutting-edge technologies to enrich children's early learning experiences, Sesame Workshop teamed with Qualcomm to create a prototype playset that brings physical toys to life. The application will be demonstrated at International CES, Jan. 10-13, in Qualcomm's exhibit. The collaborative project explores the use of a tablet with a traditional playset to make children's playtime more fun and educational. The prototype playset includes traditional elements such as common household objects, as well as figurines of classic Sesame Street characters Cookie Monster, Bert and Ernie. Additionally, the demo includes a tablet and an application that uses Qualcomm's newly branded Vuforia(TM) augmented reality platform. When the tablet is pointed at the playset, the pieces and the play environment come alive through the tablet's camera, transforming the playset into an interactive experience.
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