Umniah Mobile Company PSC and in cooperation with Javna launched recently "MobiAd" through its advertising platform that allows the user to access and view advertisements and offers that suit them in an unprecedented fun and non-intrusive manner. The application offers users with the ability to access and view advertisements and useful targeted promotions that suit their personal needs; the application also provides a platform for advertisers to benefit from this new mobile advertisement space, relying on the continuous spread of smart phones that accounts for a 50% share of mobile phones used by Jordanians. This new application worth three dinars of credit, a 500MB package, or additional free minutes for each advertisement viewed.

With the cooperation of the world renowned company Huawei, Umniah Telecom wrapped up the first round of live field tests prior to the commercial launch of the first 4G LTE broadband wireless internet service in Jordan. 4G LTE is the latest advancement in the world of technology aimed at quadrupling the speed of wireless internet access; reaching an internet speed of 130 Mbps. Based on its successful set of practical tests Umniah has proven its readiness to launch 4G LTE services in the local market. Umniah is planning to provide its subscribers' base-individual as well as corporate customers-with the latest, fast and most advanced broadband internet services. This step forward places Umniah ahead of other operators in the local telecom market to meet its consumer needs. Umniah offered exclusive opportunity to experience its 4G LTE technology and discover its added value at the company's booth for the visitors of the 2013 MENA ICT Forum held at the Convention Center in the Dead Sea.

Umniah to launch the new iPhone 5 in Jordan. Umniah announced that the iPhone 5 is offered only to U Line EVO subscribers from its main showroom. Consequently, Umniah's subscribers will have the opportunity to own the latest and most advanced smartphone after its initial launch two weeks ago. The iPhone 5 requires a sophisticated Nano Sim Card which Umniah was the first to provide in the region. Hinnawi confirmed that the introduction of the iPhone 5 is perfectly aligned with the launch of Umniah's 3.75G evo services, to offer its subscribers a world of communication and help them make the most of ever richer internet applications and contents, contributing grow the penetration rate of smartphones in the Jordanian market. The iPhone 5 is the latest apple handset which was released officially two weeks ago. It is the thinnest and the lightest iPhone to date and is provided either in black or white. It provides, among other improvements, a larger screen, an advanced processor which is twice as fast as the previous editions in addition to an 8 megapixel, high resolution camera and enhanced battery life.