September 16, 2014 10:06 AM ET


Company Overview of Spongecell Inc.

Company Overview

Spongecell Inc., a creative technology company, provides banner advertising. It transforms banner advertising into flash advertising with interactive features, such as video, interactive mapping, carousels, social media, and more. The company also provides interactive display space for consumer interaction and delivering brand engagement. It serves creatives, media, and brand advertisers. Spongecell Inc. was founded in 2006 and is based in New York, New York with additional offices in the United States and Europe.

261 Madison Avenue

14th Floor

New York, NY 10016

United States

Founded in 2006





Key Executives for Spongecell Inc.

Chief Executive Officer and President
Vice President of Business Operations
Principal Architect
Chief of Products
Chief Technology Officer
Compensation as of Fiscal Year 2014.

Spongecell Inc. Key Developments

Spongecell Expands Operations into Japan to Meet the Creative Needs of Global Advertisers

Spongecell announced that it will further expand its services in Japan as part of an exclusive partnership with iProspect Japan and SPI Japan, Japan's premier marketing communications consultancy. The advertising market in Japan grew 4% in the fiscal year that ended in March 2014 (according to research from the Nikkei Advertising Research Institute and Japan Center for Economic Research), with digital advertising expected to grow 10% over the next year, outpacing the rest of the industry. Together, Spongecell, iProspect and SPI will provide a wide array of products and services that will include interactive display, interactive video and dynamic creative technologies to meet the rapidly growing needs of Japanese brands and advertisers. This is an expansion of a longstanding partnership between Spongecell and iProspect in Japan. The two companies have previously worked on campaigns for brands including Danone and Phillips Electronics and are currently working on campaigns for General Motors (GM), Starwood Hotels and Resorts Worldwide and others.

Spongecell Announces Opening of New Office in Stockholm, Sweden; Appoints Kenny Spångberg as Director of Sales, Nordics

Spongecell announced the opening of a new office in Stockholm, Sweden. The company announced the appointment of industry executive Kenny Spångberg to the position of Director of Sales, Nordics.

Spongecell Inc. Appoints Byron Ellis as CTO

Spongecell Inc. announced the appointment of industry executive Byron Ellis to the position of Chief Technology Officer. Mr. Ellis was most recently the Chief Data Scientist for LivePerson. He also held various leadership positions with the online ad exchange AdBrite, eventually serving as the company's CTO. During his time at AdBrite he drove many key initiatives including the creation of an intelligent visualization interface for advertisers, publishers, and partners and a next-generation yield optimization capability.

Similar Private Companies By Industry

Company Name Region
Brand Special Events United States
Fox Music, Inc. United States
Parker Productions, Inc. United States
BEC United States
Unison Partners LLC United States

Recent Private Companies Transactions

No transactions available in the past 12 months.

Stock Quotes

Market data is delayed at least 15 minutes.

Company Lookup

Most Searched Private Companies

Company Name Geographic Region
NYC2012, Inc. United States
Lawyers Committee for Civil Rights Under Law United States
Bertelsmann AG Europe
Rush University United States
Greater Houston Partnership United States

Sponsored Financial Commentaries

Sponsored Links

Report Data Issue

To contact Spongecell Inc., please visit Company data is provided by Capital IQ. Please use this form to report any data issues.

Please enter your information in the following field(s):
Update Needed*

All data changes require verification from public sources. Please include the correct value or values and a source where we can verify.

Your requested update has been submitted

Our data partners will research the update request and update the information on this page if necessary. Research and follow-up could take several weeks. If you have questions, you can contact them at