July 28, 2014 3:46 AM ET

Media

Company Overview of Exponential Interactive Inc.

Company Overview

Exponential Interactive Inc. provides advertising intelligence and digital media solutions to brand advertisers in the United States and internationally. It offers e-X Advertising Intelligence Platform that combines digital media footprints with proprietary audience data and technology to deliver advertising intelligence that enables informed marketing decisions. The company also provides marketing services, including audience discovery and modeling; and audience engagement solutions to deliver high-engagement campaigns across display, video, and mobile media. Exponential Interactive Inc. was founded in 1998 and is headquartered in Emeryville, California.

2200 Powell Street

Suite 600

Emeryville, CA 94608

United States

Founded in 1998

671 Employees

Phone:

510-250-5500

Fax:

510-250-5700

Key Executives for Exponential Interactive Inc.

Founder
Age: 49
Chief Financial Officer
Age: 48
Chief Operating Officer
Age: 66
President of Techbargains.Com
Vice President and General Manager - Performance Marketing of Lead Genuity and Full Tango
Compensation as of Fiscal Year 2014.

Exponential Interactive Inc. Key Developments

Exponential Interactive Inc. Appoints Tyler Greer as Head of Strategy, APAC

Exponential Interactive, has promoted its ANZ director of sales, AdoTube, Tyler Greer, to the position of head of strategy, APAC. In this new role, Greer will be responsible for helping to lead the company's sales strategy across the region and will implement a number of initiatives designed to better align integrated solutions across all of Exponential's engagement divisions - Appsnack, AdoTube, Firefly Video and Tribal Fusion. He will also continue to lead AdoTube, Exponential's global in-stream video advertising solution in ANZ, while overseeing the strategies for all display, video and mobile offers across APAC.

Exponential Interactive Inc. Presents at 4th Annual Digital Marketing for Financial Services Summit, Jun-10-2014 02:00 PM

Exponential Interactive Inc. Presents at 4th Annual Digital Marketing for Financial Services Summit, Jun-10-2014 02:00 PM. Venue: Hilton Toronto Hotel, 145 Richmond Street West, Toronto, ON M5H 2L2, Canada. Speakers: Carolyn Cramer, Managing Director of Canada.

Exponential Interactive Appoints Doug Conely as Chief Strategy Officer

Exponential Interactive has promoted VP of product strategy and operations, Doug Conely, to the position of chief strategy officer. In his new role, Conely will be responsible for helping to shape the company's go-to-market strategy as the owner of product strategy and operations. He continues as a member of Exponential's executive management team alongside CEO and founder Dilip DaSilva, CFO John Rettig, CRO John McKoy, CMO Philip Buxton and Steve Jones, chief strategy and operations officer at Adotube. Prior to Exponential, Conely worked as a strategy consultant and investment banker before joining Yahoo's European Strategy and mergers and acquisitions team. During his four years at Yahoo, he became increasingly involved in its display advertising strategy and led the integration of behavioral ad network Bluelithium in Europe. He then moved into ad product strategy where he was responsible for behavioral targeting and building Yahoo's data partnership with Nectar.

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Recent Private Companies Transactions

Type
Date
Target
Private Placement
December 16, 2013
--
Merger/Acquisition
November 19, 2013
Techbargains.com, L.L.C.
 

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