December 26, 2014 6:38 AM ET

Internet Software and Services

Company Overview of Yodle, Inc.

Company Overview

Yodle, Inc., together with its subsidiaries, provides cloud-based marketing automation solutions for local businesses. The company’s products include Marketing Essentials, a suite of products that establishes an online, mobile, desktop, and social presence, as well as provides tools to attract, manage, and retain consumers; and Lighthouse, a business practice automation product that automates its customers’ daily consumer interactions or office routines. Its products also comprise Yodle Ads, which automates, manages, and optimizes the buying of local online advertising for customers; and Centermark that offers a standardized source of shared data, communication, and reporting to address the ...

50 West 23rd Street

Suite 401

New York, NY 10010

United States

Founded in 2005

1,117 Employees



Key Executives for Yodle, Inc.

Chief Executive Officer
Age: 45
Founder and Vice President of Media Operations
Chief Operating Officer
Age: 44
President of Local
Age: 50
Managing Director of Draper Fisher Jurvetson Growth Fund and Director
Age: 48
Compensation as of Fiscal Year 2014.

Yodle, Inc. Key Developments

Karlin Real Estate Puts Yodle Building Up For Sale

The office building where Yodle Inc. employs 550 people in North Austin was put on the by Karlin Real Estate LLC. Mark Emerick of CBRE Group Inc., co-listing broker confirmed that the two-building, single-story property which Yodle leases is for sale. Mark Emerick said interest is significant already in the office structure but a deadline for offers has not been determined.

Yodle Mulls Acqusitions

Yodle Inc. has filed an IPO in the amount of $75 million. Yodle intend to use a portion of the net proceeds of this offering to repay indebtedness outstanding under its existing credit facilities and a $6.2 million deferred payment obligation. It intends to use the remainder of the net proceeds for general corporate purposes. In addition, it may use a portion of the proceeds from this offering for acquisitions of complementary businesses, technologies or other assets, although it do not currently have any plans for any acquisitions.

Yodle Appoints Paul Bascobert as President

Yodle announced that Paul Bascobert has joined the company as president of local and will also be part of its executive management team. Mr. Bascobert will lead the company’s team of sales, client services and marketing professionals. He is responsible for further enhancing the company’s go to market strategy and client-facing operations for local businesses. Mr. Bascobert brings 20 years of experience in the media, technology and marketing services spaces. Mr. Bascobert has spent the last four years at Bloomberg LP as the President of Bloomberg Businessweek and then also as Chief Operating Officer of Bloomberg Media. He re-launched Bloomberg Businessweek to critical acclaim resulting in an increase in market share for the publication. Mr. Bascobert also transformed Bloomberg's media assets into a thriving business enterprise.

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