Company Overview of Mobile Posse, Inc.
Mobile Posse, Inc. provides mobile advertising and mCRM solutions for the idle screen. It offers MobiCRM, which enables carriers to engage subscribers through existing mobile idle screen inventory with interactive customer relationship management messages; and MobiAd for idle screen advertising. The company also provides opt-in mobile audience with information and entertainment on their mobile phones. It serves advertisers, content providers, and wireless carriers in North America. The company was founded in 2005 and is based in McLean, Virginia with an additional office in New York City.
7600 Colshire Drive
McLean, VA 22102
Founded in 2005
Key Executives for Mobile Posse, Inc.
Senior Vice President of Consumer Experience
Executive Vice President of Ad Sales
Compensation as of Fiscal Year 2013.
Mobile Posse, Inc. Key Developments
Mobile Posse, Inc. Appoints Daniel Fowler as Executive Vice President of National Advertising Sales and Sharon Kelley as Vice President of Sales, Western Region
Sep 18 12
Mobile Posse, Inc. announced the appointment of two key sales positions within the organization. The company added Daniel Fowler as Executive Vice President of national advertising sales and Sharon Kelley as Vice President of Sales, western region. Prior to joining Mobile Posse, Dan handled business development for Perfect Sense Digital. Prior to joining Mobile Posse, Sharon served as Chief Revenue Officer of Adregate Markets and CEO of Bridge Sales & Marketing.
Annik Technology Services Pvt. Ltd. and Mobile Posse, Inc. Partner to Give Brands Direct Access to Surveys on 15 Million Phones
Aug 13 12
Annik Technology Services Pvt. Ltd. announced a partnership with Mobile Posse, Inc. The Annik - Mobile Posse partnership will provide brands and researchers direct access to 15 million consumers who, through Mobile Posse's pre-loaded software, have opted in to receiving simple compelling studies right on their phone's home screen. When the user combines Annik's market research delivery expertise with Mobile Posse's 15 million cell phone customers the user has a way to do research in a whole new way. Mobile Posse's 15 million subscribers are comprised of Verizon Wireless, MetroPCS, U.S. Cellular and several other mobile operator's feature phone and smart phone users. Mobile Posse can target their mobile phone subscribers through passive information collected from each phone, including carrier, the phone's language mode (Spanish or English), model, phone features and the approximate purchase date. Mobile Posse can also target by the phone owner's age, gender and primary zip code.
WQN Inc. Announces Marketing Collaboration with Mobile Posse, Inc
Feb 29 12
WQN Inc. announced a marketing collaboration with Mobile Posse, Inc. to offer WQNI's acclaimed RatedSafe(TM) child-protection and parental-notification mobile phone application to 13 million smart phone customers through interactive and highly-targeted mobile advertising. WQNI's RatedSafe(TM)mobile phone application is an advanced parental-control mobile phone application provisioned and activated with a child's mobile phone account, enabling parents to protect children from offensive or predatory communications, and alerting parents to potentially dangerous conditions involving children performing mobile phone texting while driving. Mobile Posse enables mobile operators and mobile solution providers to non-intrusively engage opted-in subscribers with targeted content and media advertising, and enabling customers to receive valuable discounts, offers, and interactive online content on their mobile phones. Mobile Posse will promote WQNI's RatedSafe(TM)mobile parental-protection solutions to more than 13 million smart phone subscribers across North America. RatedSafe(TM) automatically blocks any kind of pornographic ads on a child's mobile phone Internet browser, and triggers email alerts to parents when their child receives a suspicious, offensive threading, or sexually explicit text message, including sending the parent an email containing the entire dialog of the text messages in question. Using mobile phone-embedded GPS technology, RatedSafe(TM) also triggers e-mail alerts to parents if a teen-driven vehicle exceeds the posted speed limit by more than 11 mph, and can automatically disable wireless Internet and text messaging communications while the teen is driving an automobile.
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June 27, 2013