October 24, 2014 5:16 PM ET


Company Overview of Verve Wireless, Inc.

Company Overview

Verve Wireless, Inc. offers location-based mobile advertising solutions. It provides an intelligent location-aware mobile advertising platform that enables advertisers to target by real-time user location/using geo-fences/location-driven audience and behavioral targeting; and delivers location-aware mobile campaigns for the U.S. brands. The company also conducts market research in automotive, retail, QSR-casual dining, travel, and other areas to provide brands and agencies with real-time mobile consumer insights for use in planning marketing campaigns. In addition, it offers Verve Ad Manager, a mobile monetization platform for advertisement serving, campaign management, and reporting; Verve ...

725 South Coast Highway 101

Encinitas, CA 92024

United States

Founded in 2005





Key Executives for Verve Wireless, Inc.

Chief Executive Officer and Director
Co-Founder and Chairman
Co-Founder and President
Chief Financial Officer
Age: 43
Chief Revenue Officer
Compensation as of Fiscal Year 2014.

Verve Wireless, Inc. Key Developments

Verve Mobile Partners with Vistar Media to Create the First-Ever Multi-Screen Location Marketing Platform

Verve Mobile formed a strategic partnership with location-based advertising technology provider Vistar Media. This partnership, which was originally reported in MediaPost, will connect Verve's extensive collection of location-based data with Vistar's 100,000+ digital screens nationwide, allowing for both better targeting and the creation of the industry's first multi-screen location-based marketing platform. The Verve and Vistar partnership will initially power two products. The first is multi-screen geo-fencing, which will enable advertisers to buy all digital media within the same geo-fence and provide a simple one-stop shop for targeting consumers near an advertiser's, or its competitors', locations.

Verve Wireless, Inc. Announces Management Changes

Verve Wireless, Inc. announced that James Smith has joined the company as Chief Revenue Officer and will oversee all sales and marketing functions including advertising sales, sales planning and account management, creative services and marketing and communications. James is based in Verve's New York office. James joins Verve from Warner Bros. Entertainment, where he was Chief Revenue Officer for its digital consumer properties Flixster and Rotten Tomatoes. to joining Flixster, James was Chief Revenue Officer at the Huffington Post. Verve also announced a major expansion of its national sales team, including the additions of: Neil Shapiro, as Vice President - East, based in New York. Neil joins Verve from Shazam, where he managed the Eastern and Midwest regions. The company appointed Jennifer Fine as Executive Director - Southwest, based in Los Angeles. Jennifer joins Verve from WHERE/PayPal Media where she held a similar role. The company appointed Kara Jenkins, as Director - New England, based in Boston. Kara joins Verve from WHERE/PayPal Media where she held a similar role. In addition, Beau Davis has been promoted to VP Strategic Accounts, a new role in which he will manage select key advertiser accounts nationwide. He will also continue to oversee Verve's Midwest sales team.

Verve Mobile Launches Revolutionary Place-Based Mobile Audience Targeting Solution

Verve Mobile announced it has launched Place Insights(TM), the first mobile place-based audience targeting solution purpose-built to help brands reach their optimal audiences based on the characteristics of a user's location. Verve is already the trusted partner to many Fortune 500 brands because of its unparalleled array of location targeting solutions, of which the Place Insights(TM) product is the newest addition. "Location is the most valuable input in audience targeting in mobile, and as the location expert, Verve has built the premier place-based audience targeting platform available today. The company has pre-built the 17 top audience segments that are most in demand by marketers. Verve has distinguished itself as the leader in location-based mobile advertising by providing brands with a broad array of solutions that leverage location data to power their mobile marketing. See the recent "State of the Market: Location-Based Mobile Advertising Report" for a review of some of those strategies.

Similar Private Companies By Industry

Company Name Region
Optimate Networks, Inc. United States
Golden Triangle Telephone Directory United States
Nylon Holding Inc. United States
Inkworks, Inc. United States
Water Cooler Group, LLC United States

Recent Private Companies Transactions

Private Placement
August 12, 2014

Stock Quotes

Market data is delayed at least 15 minutes.

Company Lookup

Most Searched Private Companies

Company Name Geographic Region
Bertelsmann AG Europe
Lawyers Committee for Civil Rights Under Law United States
NYC2012, Inc. United States
Rush University United States
Citizens Budget Commission United States

Sponsored Financial Commentaries

Sponsored Links

Report Data Issue

To contact Verve Wireless, Inc., please visit www.vervemobile.com. Company data is provided by Capital IQ. Please use this form to report any data issues.

Please enter your information in the following field(s):
Update Needed*

All data changes require verification from public sources. Please include the correct value or values and a source where we can verify.

Your requested update has been submitted

Our data partners will research the update request and update the information on this page if necessary. Research and follow-up could take several weeks. If you have questions, you can contact them at bwwebmaster@businessweek.com.