Specialty Retail
Company Overview of Victoria's Secret Direct, LLC
Company Overview
Victoria's Secret Direct, LLC operates as a retailer of women’s apparel, lingerie, and personal care products. It offers bras, panties, sleepwear, shoes, and swim wear, as well as beauty care products, including fragrance, body care, makeup, and skin care. The company also offers clothing comprising sweaters, coats and jackets, dresses, tops, yoga and loungewear, pants, denim, suit separates, bottoms, and accessories, including bags and luggage. It sells products through its stores in the United States and Canada, as well as online. The company was founded in 1972 and is based in Columbus, Ohio. Victoria's Secret Direct, LLC operates as a subsidiary of Intimate Brands, Inc.
3425 Morse Crossing
Columbus, OH 43219-3091
United States
Founded in 1972
Key Executives for Victoria's Secret Direct, LLC
Victoria's Secret Direct, LLC Key Developments
Victoria's Secret Direct, LLC reported sales results for the fourth quarter and full year of 2011. For the quarter, the company reported total sales of $518.8 million compared to $503.6 million a year ago. For the full year, the company reported total sales of $1,557.5 million compared to $1,502.1 million a year ago.
Victoria's Secret Direct, LLC announced that Pia Ferrario, chief executive officer of Victoria's Secret Direct, will remain in her role as chief executive officer through holiday and then transition into an advisory role with the company. Bridget Ryan-Berman, former chief executive officer of Giorgio Armani Corp., will join Victoria's Secret Direct as its chief executive officer. Prior to her career at Armani, Ryan-Berman was chief operating officer of Apple's retail division; served in a variety of leadership roles with Ralph Lauren including group president of global retail; and founded and is a director of the global non-profit miraclefeet.
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To contact Victorias Secret Direct, LLC, please visit www2.victoriassecret.com. Company data is provided by Capital IQ. Please use this form to report any data issues.
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