Blistex Inc. announced the launch of Moisture Melt and Simple and Sensitive lip balms. Offering a new level of hydration, Blistex Moisture Melt's suspended soft beads of aloe and shea butter leave lips in top condition. Blistex Simple and Sensitive contains only essential ingredients, six in total, to deliver moisturization without irritation from added dyes or fragrances. Both products are now available at drug stores, supermarkets and mass merchandisers nationwide. Blistex Moisture Melt: The advanced formula is infused with rich moisturizers and a proven active skin protectant, the result is soft, healthy lips in top condition. Blistex Moisture Melt's shea butter and aloe-enriched soft beads are suspended in the formula and melt into lips for an added moisturizing boost and long-lasting resistance to dryness. Blistex Moisture Melt is offered in a tube form to deliver the luxurious formula infused with moisturizing soft beads. With an expected retail price of $1.59-$2.49, Blistex Moisture Melt is available now at drug stores, supermarkets and mass merchandisers nationwide. Blistex Simple and Sensitive: Blistex Simple and Sensitive offers a daily lip care solution for those conscious about the number of ingredients in their personal care products, as well as consumers with sensitive skin. The balm has a rigorously tested hypo-allergenic and non-irritating formula that is clinically-proven to be mild on lips. Blistex Simple and Sensitive's six ingredients were chosen for their natural origins and moisturizing qualities, resulting in a formula that hydrates lips without irritation. The six ingredients found in Blistex Simple and Sensitive include: Cocoa Butter; Sunflower Seed Oil; Jojoba; Vitamin E; Microcrystalline Wax; Phenoxyethanol.

Blistex, Inc. announced that it adds two products to its arsenal - one to keep lips refreshed and renewed and the other to address lip-related symptoms resulting from colds, flu and allergies. With these balms comes the ability to customize beauty routine with Blistex Revive & Restore, and to comfort dry, chapped lips with Blistex Cold & Allergy Lip Soother. Blistex Cold & Allergy Lip Soother: With more than 150 million cold, flu and allergy episodes in the U.S. each year, one of the absolute certainties in life is know will have a case of coughs and sniffles this season. Blistex aims to address one often overlooked and irritating side effect, dry lips, with the launch of Blistex Cold & Allergy Lip Soother. Formulated with comforting extracts, emollients and an advanced analgesic, this formula alleviates lip discomfort and brings relief to those experiencing allergies, a cold or the flu. Many cold and allergy symptoms can be managed with prevention and treatment, but the lips are often an afterthought. Severe lip dryness and chapping usually accompany these ailments, and are caused by a number of factors, including open mouth breathing as a result of blocked passageways, fevers that can emerge during these periods of discomfort, dehydrating effects of medications, and ambient dry weather conditions during peak cold and flu seasons. Blistex Cold & Allergy Lip Soother won't cure sniffles or a cold, but it will comfort lips that feel under the weather. Its special formula glides smoothly and feels soft when applied to sore lips to prevent further irritation. The ingredients in Cold & Allergy Lip Soother are ideally suited to the task, and include: Pramoxine HCL -- advanced analgesic that alleviates sensitivity to lip soreness, pain and itchiness, without a medicated flavor and scent. Dimethicone -- delivers a highly effective barrier that prevents moisture loss and protects lips. Glycerin, lanolin and sunflower seed oil -- help re-moisturize lips parched by illness or dry air. Vitamins C & E, chamomile, green tea, honey and elderberry -- provide comfort to irritated lips. Blistex Revive & Restore is a dual solution that takes lips from dull and tired to healthy and refreshed. The Revive formula invigorates and protects lips, while the Restore formula makes them soft, healthy and radiant. The two unique formulas come in separate nesting jars that lock together. Whether carried alone or as a set, Revive & Restore delivers a customized two-jar rejuvenation approach that's as unique as an individual's lips. Any time of the day or night, Blistex Revive & Restore has lips covered by delivering effectively on the core lip care needs of protection and moisturization, but both formulas go well beyond these benefits. The Revive version is perfect to kick start the morning or whenever lips need refreshing. Revive contains the natural benefits of shea butter and fruit extracts to leave lips smooth and invigorated. It also provides dermatologist recommended SPF 15 for superb protection from the damaging effects of UVB rays.