STMicroelectronics and Fraunhofer Heinrich Hertz Institute (HHI), unveiled the first 3D video receiver based on the new MPEG-DASH standard for dynamic and adaptive HTTP streaming. The fully working prototype developed within the EU-funded COAST (Content Aware Searching and Streaming) project is being demonstrated at the Networked and Electronic Media (NEM) Summit in Torino, Italy on 27-29 September 2011. HTTP streaming enables high-quality video delivery over IP to connected TV sets, set-top boxes and mobile terminals. Recently released by the 3GPP and MPEG groups, Dynamic Adaptive Streaming over HTTP (DASH) aims to simplify the deployment of broadband video streaming services across different network infrastructures and end devices, replacing the multitude of proprietary HTTP streaming protocols with one open, standardized solution. DASH defines formats for content preparation and tools for fast and efficient content adaptation. It supports trick modes, multi-language subtitles and audio tracks, ad insertion and multiple digital rights management technologies aimed at protecting content, and works with standard web-server and cache technologies. The ST-HHI DASH-based software video receiver uses sophisticated algorithms to guarantee uninterrupted video delivery and optimal viewing experiences through automatic selection of bit-rate, video resolution and format based on the actual network conditions, end-device capabilities and user preferences. Bandwidth fluctuations are compensated for by automatic variation of the video bit-rate while the video format is automatically selected according to the type of terminal, so that consumers are able to watch the same 3D content on standard 2D-display devices.