Company Overview of Interbrand Corporation

Company Overview

Interbrand Corporation, a brand consultancy, offers analytics, brand strategy, brand valuation, corporate design, digital, digital brand management, health, internal brand engagement, naming, packaging design, retail, and verbal identity services. It offers brand architecture, platform, voice and voiceprint, communication guidelines, engagement, and valuation; social media strategy; insight and analytics; messaging platform; trademark and name creation; name testing and evaluation; regulatory and safety research; regulatory assistance; trademark searching and screening; scientific identity; clinical trial branding; visual and packaging testing; visual identity and packaging; implementation p...

Interbrand Corporation, a brand consultancy, offers analytics, brand strategy, brand valuation, corporate design, digital, digital brand management, health, internal brand engagement, naming, packaging design, retail, and verbal identity services. It offers brand architecture, platform, voice and voiceprint, communication guidelines, engagement, and valuation; social media strategy; insight and analytics; messaging platform; trademark and name creation; name testing and evaluation; regulatory and safety research; regulatory assistance; trademark searching and screening; scientific identity; clinical trial branding; visual and packaging testing; visual identity and packaging; implementation planning; and signage, tradeshow, and environment services for the health and life science sector. The company also provides retail design solutions, such as shopper sciences, retail design, digital development, and documentation and rollout. In addition, it creates brand and content management systems to house brand assets, guidelines, images, logos, and templates; ad, collateral, and packaging wizards; workflow and approval tools for reviewing and approving marketing materials before release; and strategic systems consulting services, including business process analysis, discovery audits, user paths/digital personas, information architecture, network topology, systems assessment, systems integration and single sign-on, and help desk and support. It serves automotive, consumer products, energy, utility, financial services, food and beverage, government, healthcare and science, hospitality, travel and leisure, luxury, media and publishing, non-profit and organization, professional services, retail, sports and entertainment, technology, and telecommunication industries. The company was founded in 1974 and is headquartered in New York, New York. Interbrand Corporation operates as a subsidiary of Diversified Agency Services, Inc.

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