July 24, 2014 7:24 AM ET

Internet Software and Services

Company Overview of Vocus Inc.

Company Overview

Vocus, Inc. provides cloud-based marketing and public relations software that enables companies to acquire and retain customers in the United States and Europe. Its cloud marketing solutions include social media software solution that helps customers run social marketing campaigns, as well as monitor and analyze conversations across multiple social networks and other online Websites; and search marketing and news distribution solution, which helps customers increase their online visibility and organic search engine rankings with press releases. The company’s cloud marketing solutions also comprise email marketing service that provides a method of keeping in touch with prospects and customers...

12051 Indian Creek Court

Beltsville, MD 20705

United States

Founded in 1988

1,095 Employees

Phone:

301-459-2590

Fax:

301-459-2827

Key Executives for Vocus Inc.

Chief Executive Officer
Age: 44
Co-Founder
Age: 53
Chief Financial Officer and Executive Vice President
Age: 50
Senior Vice President of Services
Senior Vice President of Marketing & Product Management
Compensation as of Fiscal Year 2014.

Vocus Inc. Key Developments

Vocus Inc. Lays Off Undisclosed Number of Employees

Vocus Inc. laid off an undisclosed number of employees, a 'targeted staff restructure' that follows the PR software company's recent private equity buyout and subsequent combination with a rival. The pink slips arrive roughly a month after PE firm GTCR completed its $446.5 million acquisition of the more than two-decade-old Maryland company.

Vocus, Inc. Announces Executive Appointments; Announces the Formation of Distinct Business Divisions for its PR Suite, Marketing Suite and iContact Products

Vocus Inc. has appointed Mark Thabit as senior vice president of marketing and product management, Denaire Healy as senior VP of services, Chris O'Grady as senior VP of sales, David Parker as VP of international and Geoff Alexander as senior VP of iContact. The new team, built entirely through promotions from within Vocus, joins CEO Peter Granat and CFO Jack Pearlstein. The PR Suite, which includes Public Relations, Government Relations, PRWeb and Help a Reporter Out (HARO), will be led by Granat. The Marketing Suite will be led by You Mon Tsang as CEO and Mark Heys as Chief Technology Officer. Alexander will lead iContact and report to Granat. Vocus also announced the formation of distinct business divisions for its PR Suite, Marketing Suite and iContact products.

ThorolGraffix Selects Vocus's Marketing Suite and Consulting Services

Vocus Inc. has announced that ThorolGraffix has selected Vocus's Marketing Suite and Consulting Services to reportedly increase the number of downloads and active users of its HDR photo editing mobile app. By leveraging the Vocus Marketing Suite and Vocus' team of consultants, ThorolGraffix will strategize, execute and analyze its marketing campaigns to expand usage of its mobile app. With the popularity of photo editing apps and immense competition in the marketplace, ThorolGraffix will use the Vocus Marketing Suite and its team of consultants to craft a long-term strategy to become the go-to photo enhancement tool for photography and social media enthusiasts.

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