November 27, 2014 5:49 AM ET

Internet Software and Services

Company Overview of Zettics, Inc.

Company Overview

Zettics, Inc. provides big data analytics solutions for operators delivering insights on subscriber data behavior (Web, application, location, audio, video, VoIP, and more). It offers Zettics Monetization that enables operators to increase their revenues by monetizing their data assets; and Zettics Marketing enables marketing teams to plan, execute, monitor, and improve programs based on data usage. The company also provides Zettics Care that reduces calls to customer care and resolution time, while improving customer satisfaction (such as improvement in Net Promoter Score) with a 360° view into data usage; and Zettics Network that consolidates KPI’s and KQI’s of network performance across v...

150 Baker Avenue Extension

Suite 201

Concord, MA 01742

United States

Founded in 2008





Key Executives for Zettics, Inc.

Chief Executive Officer
Chief Financial Officer
Chief Technology Officer
Head of India Operations and Director of Software
Compensation as of Fiscal Year 2014.

Zettics, Inc. Key Developments

Zettics Appoints Adam Guy as Vice President of Monetization

Zettics announced the appointment of Adam Guy as Vice President of Monetization. Adam will work closely with Zettics' operator customers to assist them in marketing and selling their privacy compliant data assets to advertising agencies, research companies, brands, financial institutions, publishers and other firms wanting to understand mobile behaviors. Adam joins Zettics from Millward Brown Digital where he was Senior Vice President of Business Development and Head of Mobile. Adam will run the Zettics' Monetization Division, helping operators develop and execute their monetization strategy. These services, when combined with the power of Zettics software, will deliver an end-to-end monetization solution for operators.

Zettics, Inc. Presents at OASIS: Montgomery Summit, Mar-05-2014 11:00 AM

Zettics, Inc. Presents at OASIS: Montgomery Summit, Mar-05-2014 11:00 AM. Venue: Fairmont Miramar Hotel & Bungalows, 101 Wilshire Boulevard, Santa Monica, California, United States.

Citrix Establishes Strategic Partnership with Zettics

Citrix announced the establishment of a strategic partnership with Zettics. The agreement between the two companies will enable Citrix to leverage Zettics' best-in-class analytics capabilities to enhance the ByteMobile portfolio of traffic management and analytics solutions for mobile network operators. The agreement is expected to result in new product offerings during the first half of 2014. With the integration of Zettics analytics into the Citrix product portfolio, Citrix will improve operators' ability to capture and analyze all of the data usage on their networks and to take action based on that analysis. The partnership will further enable the combination of rich experiential data from ByteMobile platforms and subscriber-centric data from other network sources to deliver sophisticated new mobile analytics solutions.

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