Company Overview of IPG Mediabrands S.A.
IPG Mediabrands S.A., through its subsidiaries, provides marketing strategy services. The company offers planning and media buying agency services; media investments, newspaper, barter, out-of-home media, print management, and listing directory services; and direct response media services. It also produces annual reports on audience trends, media spend and market demand, and advertising effectiveness. In addition, the company offers services to help agencies find, buy, and engage their audiences in real time; facilities, expertise, and resources to testing emerging media and marketing techniques, driving quantifiable outcomes, leanings, and strategies for agencies and clients; shopper market...
Key Executives for IPG Mediabrands S.A.
Global Chief Executive Officer
Global Chief Financial Officer
Chief Executive Officer of Ipg Mediabrands Malaysia and Regional President of World Markets Asia
Chief Executive Officer of IPG Mediabrands G14
Chief Executive Officer of IPG Mediabrands North America and President of Global Clients
Compensation as of Fiscal Year 2013.
IPG Mediabrands S.A. Key Developments
IPG Mediabrands Launches New Division to Help Brands Act as Publishers; Announces Management Appointments
Jul 31 13
IPG Mediabrands announced the formation of Mediabrands Publishing to be headed by Mark Himmelsbach and Teddy Lynn from BBDO. IPG Mediabrands North America and will be based in the New York IPG Mediabrands headquarters. Together, Himmelsbach and Lynn will helm the new division to help brands define, redefine or cultivate their own media channels and then produce creative assets with which to program them. These owned entities include retail, packaging, events, websites and any digital presence that exists on behalf of the brand itself. They will work with all client teams at each agency within IPG Mediabrands to: build the platforms to host always-on content that sustains interest in the brand; generate the programs that deliver periodic content that has a defined start and stop date and; create pulses - real-time or fast-twitch content that takes advantage of news, business or cultural events.
The company announced that Teddy Lynn will serve as Chief Creative Officer of Mediabrands Publishing. Lynn rejoins IPG Mediabrands from BBDO where he was focused on creating original content for clients. A former producer, Teddy spent the early part of his career in Hollywood working on features, TV shows and music videos. Mark Himmelsbach will serve as Chief Operating Officer for Mediabrands Publishing. He also joins IPG Mediabrands from BBDO where he led the digital strategy group across North America.
Mass Exchange Announces Ipg Mediabrands S A as its Strategic Media Agency Partner
Nov 13 12
MASS Exchange announced that it has signed Ipg Mediabrands S A as its first strategic media agency partner. Ipg Mediabrands S A is providing strategic guidance and advisory services through the IPG Media Lab based in its global headquarters in New York City.
Ipg Mediabrands S A Appoints James Harris as Managing Director of Digital Across its EMEA/G14 Region
May 14 12
Ipg Mediabrands S A has appointed James Harris to the newly created role of managing director of digital across its EMEA/G14 region.
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