July 22, 2014 6:11 AM ET

Internet Software and Services

Company Overview of 8thBridge, Inc.

Company Overview

8thBridge, Inc. develops social commerce solutions for customers to shop where they socialize. The company’s social commerce platform, Graphite, enables brands to integrate social commerce into their existing channels and supporting systems. It provides technology and services for merchants to use social commerce for their businesses. The company’s platform provides social commerce capabilities for customers to express their feelings about the products they shop and share a brand’s products with their friends; and enables brands to know the interests and intentions of their customers. It serves customers in fashion, retail, and entertainment markets. The company has a strategic collaboration...

110 Fifth Street North

Suite 420

Minneapolis, MN 55403

United States

Founded in 2008

Phone:

612-927-3400

Fax:

612-339-2243

Key Executives for 8thBridge, Inc.

Co-Founder
Co-Founder and Member of The Board of Advisors
Chief Financial Officer
Senior Vice President of Field Operations
Chief Product Officer
Age: 56
Compensation as of Fiscal Year 2014.

8thBridge, Inc. Key Developments

GSI Commerce, Inc. and 8thBridge, Inc. Partner to Drive Social Commerce

GSI Commerce, Inc. and 8thBridge, Inc. announced the integration of 8thBridge's social commerce platform, 8thBridge Graphite(TM), with GSI's webstore technology, marketing services products, and agency services. The strategic partnership will empower the brands and retailers to drive, monetize and track social commerce at unparalleled scale. GSI's integration of 8thBridge's social commerce technology across its end-to-end commerce platform will enable brands and retailers to: better engage with their customers and brand advocates; build immediate and long-term communal value to drive loyalty; convert on social as a direct and indirect sales channel and harvest rich social data insights.

Infor Global Solutions, Inc. Announces New Strategic Collaboration with 8thBridge, Inc

Infor Global Solutions, Inc. announced a new strategic collaboration with 8thBridge, Inc. Infor customers will now have the ability to enable social commerce by leveraging Facebook(TM) for social sharing and their website for transactions through two new Infor modules for inbound and outbound marketing -- Social Commerce Advisor and Insight for Social Commerce. Infor's two new social marketing modules, Social Commerce Advisor and Insight for Social Commerce, harness the power of the Infor Epiphany CRM Suite and 8thBridge Graphite technology to give marketers access to predictive and emotive social data not readily available via other means. Having access to this rich and timely consumer data, combined with the power of Infor's new social modules, affords marketers the opportunity to execute more targeted just-in-time campaigns and allows them to more easily analyze purchasing and preference behavior to further enhance marketing strategies and success. In addition, Social Commerce Advisor and Insight for Social Commerce give companies the technology to better personalize interactions and determine the right messages to deliver directly to a consumer during a social interaction based on intelligence gathered from their social profile.

8thBridge, Inc. Launches Release to its Social Commerce Platform, 8thBridge Graphite

8thBridge launched a release to its social commerce platform, 8thBridge Graphite(TM), during a live webinar event. Graphite is the first and only social commerce platform to weave a social experience into the entire ecommerce purchase funnel. With the launch of expanded Social Expressions, Curation & Discovery, Ratings, Rewards, and Social Login to the Graphite platform social engagement is dramatically expanded across two new dimensions. Broader social integration across the entire purchase funnel from campaigns-to-ecommerce. Wider community engagement that now includes not just the 5% of power sharers but also the 95% that more often engage by watching what others share. The addition of Curation & Discovery enables consumers to organize the things they love right on the brand's website by creating boards or collections of items that go together. These collections are shared on the users Facebook(R) Timeline, and into the Ticker and News Feeds of friends. Curated collections are also available on the retailer's website for other shoppers to discover and follow. Curation creates a fun, Pinterest(R)-like shopping experience that let's customers shop not only by product category, but also by people. Crowd-sourced content generated by people with taste creates Social Recommendations that engage all consumers where they shop. Through Social Recommendations emerges a new level of discovery occurring on ecommerce sites, driving up average order values and conversion rates as people find new things to buy from others. Customers that engage social recommendations increase their average order size by 20% and convert at a 35% higher rate.

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