Carol Sanders was promoted to executive vice president and chief operating officer at Jewelers Mutual. She has been with the company since 2004, most recently serving as senior vice president, chief financial officer and corporate treasurer. Sanders will oversee the company's sales, distribution, marketing, underwriting, loss prevention, product management, pricing, actuarial services, project management and business analysis functions, as well as lead strategic plan development. Sanders will report to Darwin Copeman, president and CEO. Sanders is on the board of directors for Alliant Energy Corp. She also serves on the board of directors for the Community Foundation for the Fox Valley Region Inc. and the chancellor's advisory board at the University of Wisconsin-Oshkosh.

Jewelers Mutual Insurance Company, Inc. announced the launch of Perfect Circle Jewelry Insurance for personal jewelry protection. On March 5, 2012, the company officially launched its Perfect Circle Jewelry Insurance along with a new website PerfectCircleInsurance.com and advertising campaign called Happiness Rules. A major benefit of the company's Perfect Circle Jewelry Insurance is that it is a repair and replacement policy. The policy allows consumers to return to their local and trusted jeweler of choice to repair and replace their jewelry rather than utilizing a service prescribed by another insurer. Perfect Circle insurance coverage also ensures that jewelry will be repaired and replaced with the same kind and quality as the original, especially important for specific brands of jewelry.

Jewelers Mutual Insurance Co. promoted CFO and Corporate Treasurer Carol Sanders to senior vice president. Sanders, who joined the company in 2004, will continue in her current roles. She is responsible for the company's project management, product management and business planning functions, among other things.