Company Overview of New Era Cap Co., Inc.

New Era Cap Co., Inc. unveiled the launch of RivalsLive.com, the newest destination for hardcore and casual fans alike to demonstrate their team pride and celebrate one of the most heated aspects of baseball the rivalry. To star in the daily "Rivals Live" online show, New Era has enlisted the support of comedic duo Matt Lusk and Kurt Ela, two die-hard baseball fans, who will represent the nation's favorite rival teams during the MLB playoffs. Through the use of Twitter hashtags, fan sentiment will be directly transferred to the pair who will duke it out on behalf of proud fans everywhere.

New Era Cap Co., Inc. announced the addition of its thirteenth store to their resume in New Orleans. The opening of NEW ERA NEW ORLEANS will happen on September 22 with doors opening at 11 a.m. Located in the middle of downtown New Orleans on storied Canal Street, NEW ERA NEW ORLEANS will offer licensed headwear, apparel and accessories for men, women and children. In addition to the brand's iconic 59FIFTY fitted cap and 9FIFTY snapback styles, the store will also carry New Era's EK Collection, a set of fashion-forward lifestyle silhouettes comprised of Gatsbys, fedoras and more. NEW ERA NEW ORLEANS will also house the New Era Originals collection, an array of New Era-branded caps featuring vintage-inspired art work and logos from the brand's design vaults.

New Era Cap Co., Inc. announced Los Angeles as the location for its eleventh store globally. Located in West Hollywood shopping district at 8001 Melrose Avenue, New Era will bring its renowned headwear, apparel and accessories to the diverse culture of Los Angeles. Currently U.S. locations include New York, Chicago and Atlanta -- this is the brand's first west coast retail space. In addition to core offerings of caps and apparel, the NEW ERA LOS ANGELES Flagship will offer exclusive, limited-edition product not available anywhere else. The 3300 square foot store will house licensed and New Era branded headwear, apparel and accessories for men, women and kids. In addition to the brand's 59FIFTY fitted cap and 9FIFTY Snapback, the Los Angeles flagship will also offer a wide selection of New Era's fashion headwear collection, the EK Collection.