September 02, 2014 2:48 AM ET

Internet Software and Services

Company Overview of NinthDecimal, Inc.

Company Overview

NinthDecimal, Inc. operates a mobile audience intelligence platform. Its solutions to advertisers include audience platform that transforms location data into rich audience intelligence; mobile measurement solution that enables advertisers to measure real-world, offline impact, and ROI directly attributable to mobile marketing campaign; and Location Conversion Index, a mobile ROI metric that measures actual increase of in-store visits. The company also provides audience data to target and retarget consumers based on location history, current location, offline purchase data, devices, content, prior engagement, demographics, first and third party data, time of day, and other factors. In additi...

150 Post Street

Suite 500

San Francisco, CA 94108

United States

Founded in 2003





Key Executives for NinthDecimal, Inc.

Chief Executive Officer and Director
Founder and Director
Editor in Chief
Chief Financial Officer
Age: 50
Compensation as of Fiscal Year 2014.

NinthDecimal, Inc. Key Developments

NinthDecimal Unveils Programmatic Mobile Audience Solution

NinthDecimal unveiled its Programmatic Mobile Audience Solution. For the first time, brands, agency trading desks and publishers can buy sophisticated audience targeting for their programmatic mobile campaigns. This new market offering unlocks mobile's enormous potential for marketers by addressing one of the biggest industry needs - programmatic mobile audience targeting.

JiWire, Inc. Presents at AGC Partner's 10th Annual West Coast InfoSec and Emerging Growth Conference, Feb-25-2014 03:00 PM

JiWire, Inc. Presents at AGC Partner's 10th Annual West Coast InfoSec and Emerging Growth Conference, Feb-25-2014 03:00 PM. Venue: Westin San Francisco Market Street, Metropolitan III - 2(nd) Floor, 50 Third Street, San Francisco, CA 94103, United States. Speakers: David Staas, President.

JiWire, Inc. Appoints Michael Fordyce as CEO and Member of the Board of Directors

JiWire, Inc. announced that it has appointed Michael Fordyce as the company’s new CEO and member of the Board of Directors. Fordyce most recently served as the senior vice president of business development, publisher products, and strategic partnership management at YP Holdings. Prior to his tenure at YP, Fordyce led national advertiser sales, business development, and partnership management for Ingenio, leading up to its acquisition by AT&T in 2007. Fordyce succeeds David Staas, who has served as interim president and CEO since March 2012. Formerly the senior vice president of marketing, Staas has been promoted to president and will play a vital role in expanding JiWire’s mobile and location business. While serving as interim CEO, Staas grew quarterly revenue more than 150%, drove the introduction of the Location Graph.

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