July 24, 2014 7:22 PM ET

Hotels, Restaurants and Leisure

Company Overview of The Dollywood Company, Inc.

Company Overview

The Dollywood Company, Inc. operates a theme park and water park. Its amenities and services include rides and attractions, entertainment, dining, shops, crafts, shows, water slides, festivals, events, vacation and lodging facilities, retreat and canopy rentals, and a resort. It offers rides and attractions, shows, and crafters to the East Tennessee region. The company was founded in 1985 and is based in Pigeon Forge, Tennessee. The Dollywood Company, Inc. operates as a subsidiary of Herschend Family Entertainment Corporation.

2700 Dollywood Parks Boulevard

Pigeon Forge, TN 37863

United States

Founded in 1985



Key Executives for The Dollywood Company, Inc.

President and General Manager
Public Relations Director
Compensation as of Fiscal Year 2014.

The Dollywood Company, Inc. Key Developments

Dollywood Releases FireChaser Express Ride Animation

Dollywood announced that FireChaser Express is spreading like wildfire with the release of exclusive ride animation which gives viewers a sneak peek of the highly anticipated new ride. The video is available at FireChaserExpress.com, a new website dedicated to behind-the-scenes information and updates about the new coaster. FireChaser Express, the nation's first dual-launch family coaster, is set to open at Dollywood in March 2014. The ride animation puts the viewer in the front seat as the groundbreaking coaster launches from the loading station traveling from zero to 16 mph in just 1.1 seconds. A 79-foot lift then propels FireChaser Express through a 'trick track' section where the passenger trains twist from side to side. Riders also encounter two helices and six 'airtime' moments on a journey that lasts two minutes and 19 seconds over 2,427 feet of winding track. As the journey ends, a backward launch from zero to 20 mph in two seconds sends FireChaser Express back to the station traveling in the opposite direction. Perched 12 stories above Dollywood's Wilderness Pass area, FireChaser Express features three 14-passenger trains with an hourly capacity of 750 riders. The coaster's 39-inch minimum height requirement invites families with children as young as four or five years old to ride together.

The Dollywood Company Announces Management Changes

Ken Bell announced that he is retiring from his role as President of The Dollywood Company. Under his leadership Dolly Parton's theme park has garnered the theme park industry's honor, the Applause Award, and achieved the status as the number one show park in the world. In addition, Bell grew Parton's park to include a waterpark, Dollywood's Splash Country, and launched a hospitality company. Bell also sits on the boards of directors for Parton's Dixie Stampede and Pirate's Voyage dinner theatre chain. Parton announced that Craig Ross, industry veteran, will assume the role as The Dollywood Company President.

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