August 20, 2014 3:11 PM ET


Company Overview of Cossette Inc.

Company Overview

Cossette Inc. operates as an integrated marketing and communications agency in Canada. Its services include print and broadcast production, integrated creativity, agency leadership, strategic planning, transformation, digital and integrated marketing, mobile marketing, branding and design, media insights, E-business, brand activation and experiential marketing, brand engagement, applications and digital platforms development, market research, and relationship marketing and social CRM, as well as media planning, buying, and analytics. The company also operates an incubator that hosts events for technological startups. Cossette Inc. was formerly known as Cossette Communication Group Inc. and c...

300, St-Paul Street

3rd Floor

Quebec City, QC G1K 7R1


Founded in 1972





Key Executives for Cossette Inc.

Chief Executive Officer
Chief Financial Officer and Vice President
Chairman of the Board
Age: 64
Chief Executive Officer of PainePR and President of PainePR
Compensation as of Fiscal Year 2014.

Cossette Inc. Key Developments

McDonald's Operators of Chicagoland and Northwest Indiana Hire Cossette as New Lead Advertising Agency

The McDonald's Owner/Operators of Chicagoland and Northwest Indiana (MOCNI) Co-op named Cossette as its new lead advertising agency following a multi-national strategic and creative agency review. Cossette will assume all general consumer marketing and advertising for the MOCNI co-op which is comprised of nearly 500 McDonald's restaurants. Cossette will be servicing the MOCNI account with a full-service office in Chicago- staffed with both Cossette Canadian team members and local Chicago talent. The Cossette, Chicago office will be headed by Alyssa Huggins, who previously worked on the McDonald's Canada business at Cossette, Toronto.

VIA Rail Canada Chooses Cossette as Marketing Communications Agency

Cossette has been named VIA Rail Canada's marketing communications agency after winning two majors bids: one for the management of the VIA Rail brand and the other for the management of its VIA Préférence loyalty program. By working to develop the VIA Rail brand and its loyalty program, Cossette will be helping the national passenger rail network reach more passengers and grow its business.

Cossette Inc. Announces Management Changes

Melanie Dunn, Cossette Executive Vice-President and General Manager in Montreal for the past two years, assumes overall responsibility for Cossette's Quebec operations as President of Cossette in Quebec. At the same time, Louis Duchesne, Vice-President of Cossette is promoted to Senior Vice-President and General Manager of the agency's Quebec City office. Dunn joined Cossette in 2000 and steadily rose through the agency's promotion and relationship marketing division, becoming Vice-President and General Manager in 2007. In 2011, she assumed overall responsibility for Cossette's Montreal office as EVP and General Manager.

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