May 22, 2013 10:54 PM ET

Media

Company Overview of comScore ARS

Company Overview

comScore ARS operates as a marketing and advertising research company. It specializes in the measurement of advertising and its effectiveness in TV, online, print, and integrated cross media platforms for corporations in consumer goods, pharmaceuticals, retail, and entertainment industries. The company provides digital marketing intelligence that helps advertisers to measure, forecast, and optimize their advertising messages. It also offers online tools in the areas of strategic exploration, execution development, and communication evaluation. comScore ARS was formerly known as ARSgroup, Inc. and changed its name to comScore ARS in February 2010. The company was founded in 1968 and is based ...

Detailed Description

110 Walnut Street

Evansville, IN 47708

United States

Founded in 1968

Phone:

812-425-4562

Fax:

812-425-2844

Key Executives for comScore ARS

Senior Director of Finance
Vice President of Operations & Technology
Chief Executive Officer of ComScore and President of ComScore
Age: 54
Senior Vice President of Customer Sales and Consulting
Executive Vice President
Compensation as of Fiscal Year 2012.

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Recent Private Companies Transactions

Type
Date		 Target
Merger/Acquisition
March 18, 2013 		--
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