April 16, 2014 2:31 AM ET


Company Overview of Celebrus Technologies Limited

Company Overview

Celebrus Technologies Limited provides software solutions that enable organizations to understand their customers’ interactions with their digital channels in real-time. Its products include Customer Insight Platform, a platform solution that includes a set of modules and provides capture, transformation, and delivery systems to drive various applications; Core Component Set, a platform solution that provides the ability to insert a line of code into various Web pages and collect data about sessions that occur on that Web site; and Detailed Data Store, a data model, which contains session and transaction records compiled from collected data. The company also provides Audience Behavioural Int...

Venture West

New Greenham Park

Newbury,  RG19 6HN

United Kingdom

Founded in 1999


44 1635 230 630


44 1635 230 435

Key Executives for Celebrus Technologies Limited

Chief Executive Officer
Executive Chairman and Chief Executive Officer
Age: 74
Chief Financial Officer
Chief Technology Officer
General Counsel and Non-Executive Director
Compensation as of Fiscal Year 2013.

Celebrus Technologies Limited Key Developments

Celebrus Technologies and Teradata Bring Digital Big Data Customer Analytics, Real-Time Decisioning and Website Personalisation to Organisations

Celebrus Technologies announced further deepening of its partnership with Teradata through its new ability to feed individual-level digital channel data directly into Teradata Real-Time Interaction Manager (RTIM). The real-time, highly granular nature of this customer analytics data provides RTIM with the information marketers use to make real-time online marketing and advertising decisions and drive 1-2-1 website personalisation. Celebrus' software already feeds individual-level behavioural data from multiple online channels, including websites, social media and mobile apps, directly into Teradata's Integrated Channel Intelligence solution and the Teradata Aster MapReduce platform in near real-time. The addition of this new streaming digital big data feed into RTIM complements the already tightly-knit suite of propositions provided through this partnership, bringing Teradata clients even greater flexibility in how the ground-breaking digital marketing solutions are used.

Celebrus Technologies Limited and Semphonic Leads to a Digital Marketing Marriage Made in Heaven for Customer Analytics

Celebrus Technologies Limited and Semphonic (2nd Sight Software, Inc.) have come together to extol the virtues of marrying two distinct, but very complementary disciplines - digital analytics and database marketing. Combining the two has created a powerful new function for customer analytics that shall be known within the industry from here on as; digital database marketing. By uniting traditional database marketing techniques and new digital analytics data, Hulls and Bettag explore how an organisation can use their online data more effectively to grow revenue, increase customer engagement, enhance brand loyalty and optimise marketing effectiveness.

Celebrus Technologies Limited Expands Partnership with Teradata Corporation

Celebrus Technologies Limited announced an expanded partnership with Teradata Corporation capability to feed highly detailed, individual-level online data directly into the Teradata Aster MapReduce Platform. Through this ground-breaking capability to analyze granular and complete digital channel data on the discovery platform, organizations will be able to draw more accurate conclusions that can change their business. Celebrus' unique software already feeds individual-level behavioral data from multiple online channels, including websites, social media and mobile apps, directly into Teradata's Integrated Channel Intelligence solution in near real-time. The addition of a Celebrus digital big data feed into the Teradata Aster platform brings greater flexibility and choice to organizations keen to analyze the huge amounts of customer data collected from multiple channels.

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