September 30, 2014 12:11 PM ET

Media

Company Overview of M Booth & Associates, Inc.

Company Overview

M Booth & Associates, Inc. operates as communications and PR consulting agency in North America. It offers strategic planning and programming, marketing, communications, influencer outreach, online media and social media, media relations, special events and promotions, industry relations, corporate and crisis communications, and WOM marketing services. It serves consumer goods, consumer health, beauty, fashion and retailing, travel and lifestyle, food and beverage, wine and spirits, online brands, corporate communications, and technology industries. The company was founded in 1985 and is based in New York, New York. As of August 3, 2009, M Booth & Associates, Inc. operates as a subsidiary of...

300 Park Avenue South

New York, NY 10010

United States

Founded in 1985

Phone:

212-481-7000

Fax:

212-481-9440

Key Executives for M Booth & Associates, Inc.

Chief Executive Officer
Managing Partner
Senior Vice President and Director of Consumer Practice
Senior Vice President and Director of Consumer Practice
Compensation as of Fiscal Year 2014.

M Booth & Associates, Inc. Key Developments

Jeff Bodzewski Joins M Booth as Chief Analytics Officer

M Booth has hired Jeff Bodzewski as chief analytics officer to expand the firm's social intelligence and analytics capabilities. Based in Chicago, he will also play an important business development role. In his new role, Jeff will continue to deepen the firm's ability to provide real-time strategy and measurement for clients through digital and social analytics, search, web, CRM, and mobile capabilities and expertise. Bodzewski will partner with Bonnie Ulman, chief insights and planning officer, as well as Dana Kopp Hudon and Matt Hantz, senior vice presidents running the firm's Digital practice, to continue to innovate and expand the firm's research and analytics offerings. Prior to joining M Booth, Bodzewski founded Rhinotale, which focused on harnessing data, technology and engagement in digital to drive business outcomes.

M Booth Announces Addition of Yappn to its Consumer Technology Roster

M Booth announced that it has been selected as the agency of record for Yappn. M Booth will spearhead a strategic communications effort to generate business and consumer awareness on behalf of the brand.

Bonnie Ulman Joins M Booth as Chief Insights & Planning Officer for the New York-Headquartered Firm

M Booth has joined forces with Bonnie Ulman. Ulman, based in Atlanta, will become Chief Insights & Planning Officer for the New York-headquartered firm. In her new role, Ulman will help deepen the firm's account planning, analytics and insights expertise and serve as thought leader and client counselor in the areas of marketing to moms, women and families. Prior to founding Atlanta-based The Haystack Group, Ulman served in senior positions with MSL GROUP and Ketchum.

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