Northern Light Group, LLC provides strategic research portals, business research content, and search technology solutions to enterprises worldwide. It offers SinglePoint, an integrated strategic research portal that provides access to internal and external information sources from a single interface. The company also provides editorial services to assist clients in the planning and operation of strategic research portal projects, and in the analysis and presentation of market intelligence content for IT analyst firms, life sciences organizations, IT product and service companies, and other industries. Its editorial services around strategic research portals include ROI analysis; design of cu...
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Cambridge, MA 02141
Founded in 1996
Northern Light Group, LLC Introduces IT Analyst Events Radar
Jun 28 11
Northern Light Group, LLC introduced 'IT Analyst Events Radar', a new content set for subscribers to its SinglePoint(TM) strategic research portals. IT Analyst Events Radar provides SinglePoint users information about more than 500 conferences, webinars and podcasts produced by 80 information technology (IT) industry research firms. It augments Northern Light's unique, full-text-indexed $1 billion repository of IT industry research reports, which SinglePoint users can search comprehensively through a single query. IT Analyst Events Radar listings include the event date, location, sponsor, title, focus area, contact information, and a link to the relevant website. All listings can be sorted and browsed within SinglePoint. Currently, employees often don't know what events are available from the IT research firms to which their company subscribes. In many cases, analyst webinars and podcasts are free to clients of the sponsoring IT research firm. By providing a central location where employees can get information about all upcoming events, Northern Light expects utilization of these events will increase dramatically, which will benefit both the information provider and the recipient. The company's SinglePoint strategic research portal is the only turnkey enterprise search application that provides centralized search, analysis, and access for diverse sources of internal, external, and licensed market intelligence. SinglePoint portals are used by many of the world's leading research-driven companies in IT, telecommunications, pharmaceutical, financial services and other industries for competitive intelligence and market research, strategic planning, product development, marketing, and sales. Northern Light also offers a SinglePoint 'dashboard' tool, which lets organizations immediately publish specific content on time-sensitive strategic topics for audiences whose focus needs to be on tasks other than research. SinglePoint dashboards provide executives a snapshot of key information needed to make business decisions, and to stay current on developments in their company and industry sector.