Last $50.67 USD
Change Today +2.61 / 5.43%
Volume 1.6M
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As of 6:40 PM 07/11/14 All times are local (Market data is delayed by at least 15 minutes).

bitauto holdings ltd-adr (BITA) Snapshot

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07/11/14 - $51.25
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08/7/13 - $11.00
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bitauto holdings ltd-adr (BITA) Details

Bitauto Holdings Limited provides Internet content and marketing services for the automotive industry primarily in the People’s Republic of China. The company operates in four segments: Advertising Business, EP Platform Business, Business, and Digital Marketing Solutions Business. The Advertising Business segment provides advertising services, including new automobile pricing and promotional information, specifications, reviews, and consumer feedback to dealers and automakers on its Website. The EP Platform Business segment provides Web-based integrated digital marketing and customer relationship management applications to automobile dealers in China. This segment’s platform enables dealer subscribers to create their own online showrooms, list pricing and promotional information, provide dealer contact information, place advertisements, and manage customer relationships. It also offers third-party marketing applications that enable subscribers to launch their advertisement on third-party Websites. The Business segment provides used automobile listing services to automobile dealers and advertising services to automakers and automobile dealers. Its Website allows consumers to navigate and select used automobile inventory from its database. The Digital Marketing Solutions Business segment provides one-stop digital marketing solutions, such as Website creation and maintenance, online public relations, online marketing campaigns, and advertising agent services. The company also distributes its dealer customers' automobile pricing and promotional information through its partner Websites, including portals operated by Tencent, Netease, and Qihoo 360, as well as social networking Websites and Internet video Websites. In addition, it provides customer services and training to dealer customers. The company was founded in 2000 and is headquartered in Beijing, the People’s Republic of China.

2,303 Employees
Last Reported Date: 05/8/14
Founded in 2000

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bitauto holdings ltd-adr (BITA) Key Developments

Bitauto Holdings Limited Announces Cooperation to Deliver Exclusive Auto-Related Content on Baidu's Mobile Aladdin Platform

Bitauto Holdings Limited announced that it has been selected by Baidu Inc. (Baidu) to be the exclusive supplier for auto-related content on the mobile version of Aladdin, Baidu's Open Data Platform, until December 31, 2014.

Bitauto Holdings Limited Presents at Credit Suisse Group AG - China Corporate Days - New York, Jun-25-2014

Bitauto Holdings Limited Presents at Credit Suisse Group AG - China Corporate Days - New York, Jun-25-2014 . Venue: Credit Suisse New York Office, One Madison Avenue, New York, New York, United States.

Bitauto Holdings Limited Presents at Credit Suisse Group AG China Corporate Days - Boston, Jun-24-2014

Bitauto Holdings Limited Presents at Credit Suisse Group AG China Corporate Days - Boston, Jun-24-2014 . Venue: Credit Suisse Boston Office, One Federal Street, 18th Floor, Boston, Massachusetts, United States.


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