Last $1.83 USD
Change Today -0.17 / -8.50%
Volume 5.5K
As of 8:10 PM 04/17/14 All times are local (Market data is delayed by at least 15 minutes).

isatori inc (IFIT) Snapshot

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52 Week High
06/7/13 - $3.84
52 Week Low
01/13/14 - $1.25
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isatori inc (IFIT) Details

iSatori, Inc., a consumer products company, is engaged in the research, design, development, manufacture, marketing, sale, and distribution of various nutritional and dietary supplement products worldwide. It offers sports nutritionals; energy and sports drinks and shots; meal replacement proteins, protein-based products related to weight loss, and nutritional bars; and weight loss products. The company sells its products through online marketing, Fortune 500 retailers, and retail stores. iSatori, Inc. was founded in 2001 and is headquartered in Golden, Colorado.

20 Employees
Last Reported Date: 03/20/14
Founded in 2001

isatori inc (IFIT) Top Compensated Officers

Founder, Owner, Chairman, Chief Executive Off...
Total Annual Compensation: $225.0K
Chief Financial Officer, Principal Accounting...
Total Annual Compensation: $126.0K
Compensation as of Fiscal Year 2013.

isatori inc (IFIT) Key Developments

iSatori, Inc. Announces Consolidated Financial Results for the Full Year Ended December 31, 2013; Provides Revenue Guidance for the First Quarter of 2014

iSatori, Inc. announced consolidated financial results for the full year ended December 31, 2013. For the year, the company net product sales were $10.5 million, which reflects a 16% increase over 2012. The increase was due primarily to the entry into mass-market retail, including Walmart, Walgreens, and Duane Reade, and the introduction of Bio-Gro. Total revenue was $10.6 million against $9.3 million for the same period a year ago. Loss from operations increased from less than $0.1 million in 2012 to $0.9 million in 2013. The increase was due primarily to a 16% increase in operating expenses, including the litigation and settlement of several frivolous lawsuits to eliminate any future contingent liabilities, to position the Company for future growth. Loss before income taxes was $0.955 million against $1.0 million for the same period a year ago. Net loss was $0.958 million or $0.08 per basic and diluted share against $1.0 million or $0.09 per basic and diluted share for the same period a year ago. The company anticipates first quarter 2014 revenue to exceed first quarter 2013 revenue.

iSatori, Inc. Announces Executive Appointments

iSatori, Inc. announced the retention of Cody Caywood as their new National Key Accounts Manager and Craig Stevenson as the VP of Marketing. Mr. Caywood began as the new National Key Accounts Manager as of January 31, 2014, and will be managing over 14,000 independent and corporate retail stores, serviced through Europa Sports wholesale distribution. Caywood provides iSatori with beneficial national key accounts knowledge from his previous positions held at Nutrex Research, followed by BPI Sports. Mr. Stevenson recently joined iSatori as a management consultant for IFIT brands and was titled as the new VP of Marketing on February 3, 2014. Stevenson brings over two decades of hands-on and strategic experience in the health and fitness industry, including over 15 years in the consumer packaged goods industry. He has proven success at all corporate levels, particularly in his previous roles at Iovate Health Sciences, Wellnx Life Sciences, and more recently, Valeant Pharmaceuticals, where he was responsible for repositioning the industry-leading brand COLD-FX(R).

iSatori, Inc. Presents at 26th Annual ROTH Conference, Mar-11-2014 05:00 PM

iSatori, Inc. Presents at 26th Annual ROTH Conference, Mar-11-2014 05:00 PM. Venue: The Ritz Carlton, 1 Ritz Carlton Dr, Dana Point, CA 92629, United States. Speakers: Stephen D. Adele, Founder, Owner, Chairman, Chief Executive Officer and President.


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Valuation IFIT Industry Range
Price/Earnings NM Not Meaningful
Price/Sales 2.2x
Price/Book 8.6x
Price/Cash Flow NM Not Meaningful
TEV/Sales 2.0x

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