martha stewart living-a (MLV) Details

Martha Stewart Living Omnimedia, Inc., an integrated media and merchandising company, provides lifestyle content and products for its consumers worldwide. Its media and merchandise focus on areas, such as cooking and entertainment, holidays and celebrations, crafts, home, weddings, organizing office products and accessories, gardening and outdoor living, and pets. The company operates thorough three segments: Publishing, Merchandising, and Broadcasting. The Publishing segment engages in magazine and book publishing, and digital distribution principally through its Website, marthastewart.com. This segment offers Martha Stewart Living, a magazine that offers lifestyle ideas and how-to information for the college-educated woman between the ages of 25 and 54; Martha Stewart Weddings, a quarterly publication distributed primarily through newsstands that targets brides and serves as a vehicle for introducing young women to brands; and special interest publications. The Merchandising segment consists of operations related to the design of merchandise and related packaging; collateral and advertising materials; and the licensing of proprietary trademarks in connection with retail programs conducted through various retailers and manufacturers. The Broadcasting segment engages in the production of television programming; the domestic and international distribution of library of programming in existing and repurposed formats, as well as operates a satellite radio channel and provides talent services. The company was founded in 1996 and is based in New York, New York.

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