Pure Energy Minerals Limited announced the appointment of Mr. Robert Mintak as Chief Executive Officer of the company. Mr. Mintak is a founding director of Pure, with extensive hands on operational experience with the company. Mr. Mintak has over 25 years of experience in executive administration in a variety of industries. Prior to joining Pure, Mr. Mintak served as a management consultant with several private and public lithium exploration companies and developed an extensive network of contacts in both the industrial technology and mineral exploration side of the capital market. Mr. Mintak also served as a senior officer and director of a number of private and public companies and non-for-profits groups. As a founding director of Pure, Mr. Mintak has an in-depth understanding of the lithium mineral and processing technologies industry. Mr. Mintak replaces Mr. Jason Dussault who has resigned as the company's Chief Executive Officer, but remains as an independent director of Pure and who will continue to provide direction and resources to the company in that capacity.

PURE Energy Minerals Inc. announced the appointment of Mr. Michael Liddle as the newest member of its Board of Directors. As a proven veteran of the North American technology industry, Mr. Liddle brings a 30 year executive portfolio to the PURE Energy board. Executive management experience includes all aspects of; research, development and commercialization, as well as public company management and operations and venture capital corporate finance. Mr. Liddle's past successes within both consumer, and commercial markets span across a broad spectrum of innovation based sectors, from; energy storage innovations and wireless semi-conductors, to set-top boxes, internet service providers and web based construction companies. Currently, Mr. Liddle is the President and CEO of Pathion Inc.

Pure Energy Minerals Limited provided the following update on recent events in Esmeralda County. Nevada. The company's operator, GeoXplor Corp., has received a drilling permit and is initiating preparations to drill the first exploration well at the Alkali Flats lithium prospect. The company's intent is to utilize this drill program as a first step towards a resource classification of the brine. Geophysical survey work has identified a closed basin and confirmed conductors that are thought to be representative of lithium bearing brine present in the basin. Through recent staking, Pure Energy now holds the rights to acquire approximately 7,000 acres in the Montezuma Valley adjacent to Clayton Valley. Clayton Valley is home to the Silver Peak Lithium mine owned by Rockwood Lithium, the only lithium brine producer in the United States.