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10/11/13 - $0.32
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30dc inc (TDCH) Details

30DC, Inc. provides digital marketing services, training, and Web-based tools and platforms to self-publishers for the monetization of digital content. It operates through four business units: The Challenge, The Immediate Edge, MagCast, and Market ProMax. The Challenge business unit offers a free module-based training program designed for individuals to learn about Internet Marketing at their own pace. This education program has approximately 100,000 online members. The Immediate Edge business unit provides subscription-based Internet marketing programs on the Web. Its course content includes advice on selling digital products and services, building subscribers for a MagCast or new digital publication, how to run membership sites, affiliate management systems, rewards programs, and search engine optimization services. The MagCast business unit develops digital publishing platform, which enable self-publishers to publish and deliver their online content on Apple Newsstand. The Market ProMax business unit provides an online marketing platform that allows the creation of digital products and building of e-commerce marketing Websites, such as review sites, marketing and promotion sites, membership sites, video squeeze pages, and Webinar product launches. The company was founded in 2005 and is based in New York, New York.

14 Employees
Last Reported Date: 03/26/14
Founded in 2005

30dc inc (TDCH) Top Compensated Officers

Chief Executive Officer, President and Direct...
Total Annual Compensation: $378.6K
Chief Financial Officer, Principal Accounting...
Total Annual Compensation: $200.0K
Compensation as of Fiscal Year 2013.

30dc inc (TDCH) Key Developments

30DC, Inc. Announces Release of MagCast Version 7

30DC, Inc. announced the release of version 7 of the MagCast Digital Publishing Platform (MagCast). The key new feature of version 7 is the introduction of an in-app sales funnel. Other improvements include a user interface that allows content creators to better target specific readers with marketing offers, enhance list building and increase reader engagement. The platform upgrades also save content creators significant time in preparing individual issues for all platforms. MagCast version 7 is optimized both for Android and for iOS 8, which is the first iOS version that lets marketers track sources of traffic, conversions and in-app purchases. In-App Sales Funnels is the most important features version 7 introduces. It gives content creators the ability to use sales funnels inside a MagCast without the need to send users to an external web site. MagCast version 6 allowed readers to make one-click purchases within the app. Version 7 enables content creators to interact with readers throughout the entire sales funnel. Prospects may enter a sales funnel in any number of ways, such as pressing a link to go to free, valuable information and complete a contact form, thereby enabling the MagCaster to build a list. Once a prospect enters a sales funnel, the magazine publisher can communicate repeatedly by sending information of real interest, slowly building trust until the prospect eventually buys. The publisher can continue to send communications and special offers in order to sell added products and services. The ability to keep readers within the app keeps them more engaged and more likely to take action. Native View: In MagCast version 7, the default method to create and view individual issues of MagCast publications is now Native view, which is text-based, rather than the former default known as Advanced view, which is PDF-based. Expanded Deep Links: Content creators can now deep link to send web traffic directly to an in-app page within a MagCast magazine issue. This page could include a form to capture contact information, a prompt to download a magazine issue, or any kind of desired interactive content. Push notifications can now be sent to specific issue buyers or specific non-buyers. Expanded Google Analytics: There is now tracking for in-app ratings, welcome letter, home screen pop up, in-app pages and deep links.

30DC, Inc. Announces Release of MagCast Version 6

30DC, Inc. announced the release of version 6 of the MagCast Digital Publishing Platform (MagCast). MagCast publishers using version 6 are now able to sell downloadable products to app users immersed in a reading experience with one click using Apple and Google's massive reservoir of customers with payment details on file (dynamic in-app purchasing). MagCast is a complete business system that enables users to make money selling content on mobile devices. The platform facilitates the creation and delivery of content in digital magazine format and contains unique marketing features to optimize downloads and subscriptions. Since the platform launched in mid-June 2012, over 1,200 digital magazines have successfully published using MagCast, accounting for approximately 10% of Newsstand apps globally. There are more than 10 million customers for these apps, seven million of them during the past twelve months. Features in MagCast 6: Dynamic in-app purchasing; Expansion to the Android platform; Native Facebook, Twitter and Google Plus sharing; Email sharing; Deep links that permit publishers to send push notifications to specific pages; Survey funnel that allows creation of surveys; answers are displayed in the survey marketing tools section; Bonus code time periods; Facebook app event tracking that facilitates building custom audiences.

30Dc, Inc. Announces Completion of Beta Testing of MagCast for Android

30DC, Inc. announced the completion of beta testing of MagCast for Android. It is now available as an add-on purchase along with a MagCast IOS publishing license. This development enables MagCast publishers to distribute content on Google Play as well as Apple Newsstand, significantly expanding their reach. In addition to 30DC itself, MagCast publishers are quickly taking advantage of the new ability to reach Android devices.


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Valuation TDCH Industry Range
Price/Earnings 69.3x
Price/Sales 2.0x
Price/Book 8.1x
Price/Cash Flow 38.8x
TEV/Sales 1.8x

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