valueclick inc (VCK) Details

ValueClick, Inc., together with its subsidiaries, offers a suite of products and services that enable marketers to advertise and sell their products and services primarily through online and mobile display advertising, affiliate marketing, and comparison shopping channels. It operates through three segments: Affiliate Marketing, Media, and Owned & Operated Websites. The Affiliate Marketing segment provides technology, network, and customer services that enable advertisers to create their online sales force comprising third-party Website publishers. This segment operates under the Commission Junction brand name. The Media segment provides a suite of digital marketing services and tailored programs that help marketers create and increase awareness for their products and brands, attract visitors, and generate leads and sales through the Internet and mobile applications. It also offers technology products and services that enable marketers to implement and manage their online advertising across multiple channels. This segment operates under the ValueClick Media brand name. The Owned & Operated Websites segment offers services through Pricerunner.com and Smarter.com Websites that enable consumers to research and compare products from various online and/or offline merchants using its proprietary technologies; Couponmountain.com, which allows consumers to locate coupons and deals related to products and services; Investopedia.com, which provides information on a range of financial and investment topics; and other vertical content Websites that offer consumers information and reference material across various topics. The company sells its products and services to advertisers, advertising agencies, and traffic distribution partners directly in the United States, Europe, Canada, China, South Korea, Japan, and South Africa. ValueClick, Inc. was founded in 1998 and is headquartered in Westlake Village, California.

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