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xinhua sports & entertainmen (XIAN) Details

Xinhua Sports & Entertainment Limited, through its subsidiaries, engages in the production of television programs, and the placement of advertising and advertising services in the People’s Republic of China, including Hong Kong. It operates in two segments, Broadcast and Advertising. The Broadcast segment engages in the sale of advertising and the consulting on content for and the distribution of its programming through television and radio channels, as well as provides new media mobile value-added services to mobile phone users. The Advertising segment plans, creates, and places advertising for Web sites, television, print media, radio, campus billboards, and outdoor media, as well as online advertising sales. The company also provides below-the-line marketing services, which help advertisers plan, manage, and execute marketing events at sporting events, shopping malls, supermarkets, campuses, hotels, exhibition centers, public squares, clubs, and other entertainment outlets, as well as offers advertising advisory services. It was formerly known as Xinhua Finance Media Limited and changed its name to Xinhua Sports & Entertainment Limited in February 2009. The company was incorporated in 2005 and is headquartered in Beijing, the People’s Republic of China. Xinhua Sports & Entertainment Limited is a part of the Xinhua Finance Limited group.

817 Employees
Last Reported Date: 07/15/10
Founded in 2005

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