Last $524.75 USD
Change Today -6.95 / -1.31%
Volume 14.1M
AAPL On Other Exchanges
As of 8:10 PM 04/23/14 All times are local (Market data is delayed by at least 15 minutes).
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Company Description

Contact Info

1 Infinite Loop

Cupertino, CA 95014

United States

Phone: 408-996-1010


uite of apps for OS X would be available as free downloads with all new Macs. The company also has iOS Multi-Touch versions of each iWork application designed primarily for use on iOS devices, and beginning in September 2013, they all became available as free downloads with all new iOS devices. Other Application Software The company also sells various other application software, including its professional line of applications, Final Cut Pro, Logic Pro X, and its FileMaker Pro database software. Displays and Peripheral Products The company manufactures the Apple LED Cinema Display and Thunderbolt Display. The company also sells various Apple-branded and third-party Mac-compatible and iOS-compatible peripheral products, including printers, storage devices, computer memory, digital video and still cameras, pointing devices, and various other computing products and supplies. Apple TV Apple TV connects to consumers’ high definition TVs and enables them to access iTunes content directly for streaming HD video, playing music and viewing photos. Content from Netflix, YouTube, Flickr, MLB, Hulu Plus, iTunes Radio, and other media services is also available. Apple TV allows streaming iTunes content from Macs and Windows personal computers through Home Share and through AirPlay from compatible Mac and iOS devices. Compatible Mac and iOS devices could also mirror their device screens, as well as stream and play games on Apple TV. iOS and Mac Developer Programs The company’s iOS and Mac developer programs support app developers with the development, testing, and distribution of iOS and Mac apps through the App Store and the Mac App Store. Development tools included with the company’s developer programs include Xcode, the company’s integrated development environment for creating apps for iOS devices, including iPhone and iPad, and Mac. Xcode includes project management tools; analysis tools to collect, display, and compare app performance data; simulation tools to locally run, test, and debug apps; tools to simplify the design and development of user interfaces; and the latest software development kits for iOS and OS X. The company’s developer programs also provide access to multiple development resources, including the company’s developer forums, technical documentation, and sample code. The company’s developer programs also provide developers with access tools and information for submitting their apps to the App Store and the Mac App Store. Product Support and Services AppleCare offers a range of support options for the company’s customers. These include assistance that is built into software products, printed and electronic product manuals, and online support, including product information, as well as technical assistance, the AppleCare Protection Plan (APP) and the AppleCare+ Protection Plan (AC+). APP is a fee-based service that includes two to three years of phone support, hardware repairs and Web-based support resources. AC+ is a fee-based service available in certain countries for iPhone and iPad. AC+ offers additional coverage under some circumstances for instances of accidental damage in addition to the services offered by APP. Customers The company sells to consumers; small and mid-sized businesses; and education, enterprise, and government customers. Markets and Distribution The company sells its products worldwide through its retail stores, online stores, and direct sales force, as well as through third-party cellular network carriers, wholesalers, retailers, and value-added resellers. Business Strategy The company’s business strategy utilizes its ability to design and develop its own operating systems, hardware, application software, and services to provide its customers new products and solutions with superior ease-of-use, seamless integration, and innovative design. As part of its strategy, the company continues to expand its platform for the discovery and delivery of third-party digital content and applications through the iTunes Store. The company’s strategy also includes improving and expanding its own retail and online stores and its third-party distribution network to


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AAPL:US $524.75 USD -6.95

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Industry Analysis


Industry Average

Valuation AAPL Industry Range
Price/Earnings 13.2x
Price/Sales 2.7x
Price/Book 3.7x
Price/Cash Flow 12.8x
TEV/Sales 2.4x

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