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Company Description

Contact Info

Pinnacle Office Park

Building A

85 Epping Road

North Ryde, NSW 2113

Australia

Phone: 61 2 9013 6000

Fax: 61 2 9013 6200

Aristocrat Leisure Ltd is a global provider of gaming solutions. Aristocrat is engaged in designing and developing world-class software and to producing the gaming solutions that consistently outperform the competition. Aristocrat products and services are available in over 55 countries around the world. The Aristocrat Group offers a broad range of software, systems, hardware and services products to gaming venues in more than 55 countries around the world. Products The company’s software products range from outstanding specialty bonusing products, such as Mr. Cashman™, for the major gaming operators, to its extensive library of standalone games, such as REELPOWER™ range, for smaller venues. The Group is one of the gaming systems suppliers, offering proven and reliable systems products (OASIS™ and DACOM™) to larger gaming customers and less complex systems solutions to smaller venues. Aristocrat’s hardware (platform) offerings range from its hardware products such as Hyperlink™, for larger venues, to stand-alone rebuild machines for the smallest venue. The Group’s hardware product is the MK.VI platform, launched in 2002, complimented by the Xcite™ cabinet, which has set a new standard in gaming excellence. The Company’s service offerings include maintenance and upgrade programs for all of Aristocrat’s software, hardware and systems products. Software Games, games and more games! During 2002, an extraordinary range of Aristocrat games was released to global markets. Aristocrat’s successful games software strategy is based on two key elements: the Company’s exciting bonusing products (Hyperlink™, Mr. Cashman™) and its portfolio of innovative and successful stand-alone games. ‘Specialty’ products: Bonusing brilliance! Hyperlink™ continued to outperform the competition in virtually all of the venues in which it is installed. In particular, Hyperlink™ has proved successful in the United States where it continues to win over players and customers. Mr. Cashman™, launched in the United States during 2002, is also performing well and is proving as successful in the United States as it has been in Australia. Mr. Cashman™ was named as one of the top twenty ‘most innovative gaming products’ by Casino Journal ® during the year. Two entirely new bonusing products, the 50 cent/one dollar King Cashman™ and the 5/10 cent Lucky Devil™, were released in Australia during the year and are currently being rolled out in other jurisdictions. Outstanding ‘stand-alone’ games! Aristocrat’s game designers developed and launched a record number of imaginative new stand-alone games during 2002 including a new range of 25 line games which proved particularly successful wherever installed. These included Diamond Eyes™, Black Brumby™ and Peacock Magic™. Other successful stand-alone games launched during the year included, Queen of the Nile Special Edition™, Venetian Nights™, King of the Nile™, Helen of Troy™, Mystic Mermaid™, and Big Red™. The Reel Power™ games, Choy Sun Doa™ and Snap Shot™, were released in Australia during 2002 and have performed exceptionally well. Reel Power™ games permit players, if they wish, to open up all visible positions on all ‘bought’ reels to act as the payline so that 3,4 and 5 of a kind wins can be won in a scatter formation and more coinciding wins can occur. Breakthroughs! A number of entirely new ‘breakthrough’ game concepts were developed during the year. These included Crazy Balls™, Arishinko™ and King Penguin™. In Crazy Balls™, balls purchased by the player (a maximum of twenty) drop past a series of obstacles and diverters to land in buckets and other collection devices that determine the outcome (for example, balls landing in ‘bonus spinner’ may trigger additional balls or bonus prizes). In Arishinko™, balls are ‘launched’, one at a time, to land in a prize bucket to trigger bonus prizes, multipliers or entry into a second screen feature. King Penguin™, an entirely new 20 line game concept, was released in NSW in December. The King Penguin™ game revolves around an interactive Big Freeze™ ‘top box’ feature board game (similar to traditional ‘board game’ concepts). Aris

 

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