Businessweek

AcuNetx, Inc. offers diagnostic, analytical, and therapeutic devices with proprietary software to permit health providers to diagnose and treat balance disorders and various bone deficiencies; law enforcement officers to evaluate roadside sobriety; and employers in high-risk industries to determine, in real-time, the mental fitness of their employees to perform mission-critical tasks. Divisions The company is organized around a medical division and two separate subsidiaries: IntelliNetx, a medical division with neurological diagnostic equipment, OrthoNetx, Inc., a wholly-owned medical subsidiary company with devices that create new bone, and VisioNetx, Inc., an AcuNetx-controlled subsidiary company, with products for occupational safety and law enforcement. The company’s products offer a technology platform that allows the devices to capture data about physiological conditions and connect the device-related data to computers operated by users and support persons. Products EYE-TRACKING PRODUCTS: Medical Products (IntelliNetx division) The company offers neurological diagnostic equipment that measures, tracks, and records human eye movements, utilizing its proprietary technology and computer software, as a method to diagnose problems of the vestibular (balance) system and other balance disorders. The company has developed the AcuNetx system in conjunction with the House Ear Clinic and House Ear Institute, in Los Angeles, California. IMPAIRMENT DETECTION PRODUCTS (VisioNetx, Inc. subsidiary) The company offers devices designed to test individuals for impaired performance resulting from the influences of alcohol, drugs, illness, fatigue and other factors that affect eye and pupil performance. These products target the occupational safety and law enforcement markets. SafetyScan: SafetyScan is used to screen workers in safety-sensitive jobs for physiological signs of impairment. The system evaluates involuntary changes in eye movements and/or pupil reactions, which would result from drug or alcohol abuse, reactions to medication, medical conditions, stress or fatigue. SafetyScan is a computer system that evaluates the ability of an individual's eyes to follow a moving light and the pupil of the eye to react to a dim and bright light stimulus. SafetyScan is non-diagnostic and non-judgmental and it evaluates performance of the individual solely for safety and productivity purposes. HawkEye: HawkEye is an evidence-capture device for use by state and federal Drug Recognition Experts (DREs), in evaluating DUI suspects, in the field and in training mode. Law enforcement agencies use a six point evaluation of people thought to be intoxicated, known as the standardized field sobriety test (SFST). The SFST includes three tests for balance and three tests involving eye performance. HawkEye product allows direct capture of eye motions and pupil responses on video, exactly as observed by the police officer. DISTRACTION OSTEOGENESIS DEVICES FOR OSTEOPLASTIC SURGERY The company’s OrthoNetx subsidiary holds patents and approvals for a family of osteoplastic surgery products that generate new bone through the process of distraction osteogenesis. It offers GenerOs CF craniofacial bone generator. The company’s GenerOs CF craniofacial bone generator assists surgeons in treating conditions, such as birth deformities of the skull, facial bones, and jaws. It is a proprietary device that enables distraction of the bones of the face and skull to correct developmental, congenital, and acquired defects and deficiencies. It also offers GenerOs SB small bone generator, which has the same form factor and specifications as GenerOs CF. The company has reached an agreement in principal with Robinson MedSurg of Lone Tree, Colorado (RMS) that would permit RMS to market and sell its proprietary line of bone distraction devices. RMS is a distributor of medical devices for maxillofacial, craniofacial, and orthopedic use. RMS has special marketing and product supporting relationships with independent resellers throughout the world. Competition The company’s competitors in the medical market producing VNG testing equipment include MicroMedical Technologies, Inc.; ICS Medical Corporation; and Interacoustics. Its competitors for its GenerOs devices include Stryker Leibinger GmbH & Co.; KLS Martin, L.P.; Walter Lorenz Surgical, Inc., a subsidiary of Biomet, Inc.; Ace Surgical Supply Co.; Osteomed, Inc.; and Wells Johnson Company.