Last C$3.16 CAD
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As of 4:00 PM 10/24/14 All times are local (Market data is delayed by at least 15 minutes).
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Company Description

Contact Info

9000 Glenlyon Parkway

Burnaby, BC V5J 5J8

Canada

Phone: 604-454-0900

Fax: 604-412-4700

Ballard Power Systems Inc. designs, develops, manufactures, sells, services and licenses fuel cell products for various applications. The company also provides engineering services for various fuel cell applications. Strategy The company’s business strategy is a three-pronged approach to build shareholder value through product sales, engineering services, and licensing. In product sales, its focus is to leverage its product leadership and early mover positioning in the Telecom Backup Power and Material Handling markets. Markets, Products and Services Product & Service Overview The company’s product offering provides for a set of fuel cell power solutions. The company provides products in three distinct product classes: Fuel Cell Stacks: The company provides FCgen and FCvelocity fuel cell stacks to original equipment manufacturer (OEM) customers and system integrators that use the stacks to produce fuel cell systems for power solutions. As the stack provider, the company is the power inside the system. Fuel Cell Modules: The company builds the stacks into self-contained FCvelocity-HD modules that are plug-and-play into a larger system. Fuel Cell Systems: The company also builds fuel cell systems for stationary power markets that are designed to solve certain energy needs of its customers. The ElectraGen product lines provide fuel-flexible (hydrogen & methanol) system solutions for Back-up power markets. The ClearGen product line provides system solutions for large scale Distributed Generation markets. Engineering Services: The company provides engineering services for various fuel cell applications. Material Products: As of December 31, 2012, the company designed, developed, manufactured, sold and serviced carbon fiber materials that can be used in various fuel cell and non-fuel cell applications. As of January 31, 2013, Ballard divested this business but maintains a customer/supplier relationship with the purchaser, AvCarb LLC. Fuel Cell Products and Services Commercial Stage Markets Telecom Backup Power The company provides clean energy fuel cell back-up power systems for telecom equipment suppliers for installation in either indoor or outdoor applications. Dantherm Power develops clean energy hydrogen fuel cell back-up power systems, while Ballard Fuel Cell Systems Inc. primarily focuses on methanol-fueled systems. The FCgen-1020ACS fuel cell product is the company’s primary stack platform in the back-up power market. Material Handling The material handling market includes target industrial vehicles such as forklifts, automated guided vehicles (AGVs) and ground support equipment (GSE). The company’s initial focus is on battery-powered Class 1 counter balance lift trucks, Class 2 reach trucks and Class 3 pallet forklifts and AGVs. Its primary product for the material handling market is the FCvelocity-9SSL, which is applicable to Class 1, Class 2 and Class 3 forklift truck solutions. The company also supplies the FCvelocity-1020ACS, its second-generation air-cooled fuel cell product, for light-duty material handling applications. The company’s customer and partner in North America is Plug Power, a specialized system integrator achieving early market penetration deploying its GenDrive battery pack replacement fuel cell systems. Development Stage Markets The company provides fuel cell modules for public transit buses. These fuel cell buses rely on centralized fuelling depots that simplify the hydrogen infrastructure requirements and are government-subsidized, thus enabling the purchase of pre-commercial fleets. Ballard designs and manufactures the FCvelocity-HD6 fuel cell module delivering 75 - 150 kW of power for use in the bus market. Ballard supplies the fuel cell modules to hybrid drive and coach manufacturer customers that deliver zero-emission fuel cell-powered buses to transit operators around the world. Distributed Generation Large scale distributed generation (DG) is an exploratory market for Ballard with limited resources and focus committed. In 2011, the company entered into an agreement with Toyota Motor Sales USA Inc. (Toyota) to deploy a 1 MW Cl

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BLD Competitors

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Company Last Change
Enova Systems Inc $0.01 USD -0.0003
FuelCell Energy Inc $1.78 USD +0.01
Plug Power Inc $4.34 USD +0.04
Quantum Fuel Systems Technologies Worldwide Inc $4.06 USD +0.02
Ricardo PLC 639.00 GBp 0.00
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