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Company Description

Contact Info

Building 100

207 High Point Drive

Victor, NY 14564

United States

Phone: 585-678-7100


Constellation Brands, Inc. operates primarily in the beverage alcohol industry. The company produces and markets beverage alcohol with a portfolio of consumer-preferred premium wine brands complemented by premium spirits, imported beer, and other select beverage alcohol products. Constellation Wines and Spirits Constellation Wines and Spirits is a producer and marketer of premium wine worldwide. It has a market position in the United States (U.S.), Canada, and New Zealand and sells various wine brands across various categories – table wine, sparkling wine and dessert wine – and across various price points – popular, premium, super-premium, and fine wine. The portfolio of super-premium and fine wines is supported by vineyard holdings in the U.S., Canada, New Zealand and Italy. Wine produced by the company in the U.S. is primarily marketed in the U.S. and in Canada and the United Kingdom. Wine produced in Canada is primarily marketed in the U.S. Wine produced in New Zealand is primarily marketed in the U.S., Canada, Australia, and the United Kingdom. Wine produced in Italy is primarily marketed in the U.S. and Canada. In addition, Constellation Wines and Spirits exports its wine products to other major wine consuming markets worldwide. In the U.S., Constellation Wines and Spirits sells 14 table wine brands and is a premium wine company. In Canada, it is a wine company and has six table wine brands and the primary icewine brand with Inniskillin. Constellation Wines and Spirits’ wine brands include Robert Mondavi Brands, Clos du Bois, Estancia, Black Box, Arbor Mist, Blackstone, Rex Goliath, Simi, Toasted Head, Mark West, Ravenswood, Franciscan Estate, Ruffino, Wild Horse, Kim Crawford, Mount Veeder, Nobilo, Inniskillin, and Jackson-Triggs. Premium spirit brands in Constellation Wines and Spirits’ portfolio include SVEDKA Vodka, Black Velvet Canadian Whisky and Paul Masson Grande Amber Brandy, all of which have a position in their respective categories. Constellation Wines and Spirits is also a major producer and marketer of wine kits and beverage alcohol refreshment drinks in Canada. In conjunction with its wine production, Constellation Wines and Spirits produces and sells bulk wine, and other related products and services. Crown Imports LLC (Crown Imports) The company is a marketer of imported beer in the U.S. through its investment in Crown Imports, a joint venture with Grupo Modelo, S.A.B. de C.V. (Modelo) pursuant to which Modelo’s Mexican beer portfolio are imported, marketed, and sold by the joint venture in the U.S. The Modelo brands include Corona Extra, Corona Light, Modelo Especial, Pacifico, Negra Modelo, and Victoria, in all 50 states of the U.S. In the U.S., Crown Imports has five imported beer brands. Customers The company’s customers include wholesale distributors, retailers, on-premise locations, and government alcohol beverage control agencies. Marketing and Distribution In North America, the company’s products are primarily distributed by wholesale distributors, as well as state and provincial alcoholic beverage control agencies. Agreements The company has various licenses and distribution agreements for the sale, or the production and sale, of its products and products of third parties. At the end of February 28, 2013, its agreements included a long-term license agreement with the B. Manischewitz Company, which expires in 2042, for the Manischewitz brand; and a distribution and importation agreement with Baron Philippe de Rothschild S.A., which expires in December 2016, for the Mouton Cadet brand. Crown Imports has a sub-license to use certain trademarks related to Modelo Brands beer products in the U.S. (including the District of Columbia and Guam) pursuant to a sub-license agreement between Crown Imports and Marcas Modelo, S.A. de C.V. This sub-license agreement continues for the duration of the Crown Imports joint venture. Acquisitions In 2012, the company acquired Mark West. The transaction primarily includes the acquisition of the Mark West trademark, related inventories, and certain grape supply contracts. Strategy Primary elements of the company’s strategy include utilizing its existing portfolio of leading brands; developing new products, new packaging, and line extensions; strengthening relationships with wholesalers and retailers; expanding distribution of its product portfolio; improving production capabilities; realizing operating efficiencies and synergies; and improving asset utilization. Seasonality The company’s wine and spirits sales are highest during the third quarter of its fiscal year (year ending February 2013), primarily due to seasonal holiday buying. Crown Imports’ imported beer sales are highest during the first and second quarters of the company’s fiscal year, which correspond to the Spring and Summer periods in the U.S. Significant Events In March 2014, VATS Liquor and Constellation Brands Inc. have announced a long term strategic agreement to jointly develop the Robert Mondavi brand in China. Competition Constellation Wines and Spirits’ principal wine competitors include E&J Gallo Winery, The Wine Group, Treasury Wine Estates, W.J. Deutsch & Sons, Ste. Michelle Wine Estates, and Kendall-Jackson in the U.S.; Andrew Peller, E&J Gallo Winery, Treasury Wine Estates, and Kruger in Canada; and Pernod Ricard, Lion Nathan, and Treasury Wine Estates in New Zealand. Constellation Wines and Spirits’ principal distilled spirits competitors include Diageo, Beam, Pernod Ricard, Bacardi, and Brown-Forman. Crown Imports’ major competitors include Anheuser-Busch InBev SA/NV, MillerCoors, and Heineken. History Constellation Brands, Inc. was founded in 1945.


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