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Company Description

Contact Info

305 Hartmann Drive

PO Box 787

Lebanon, TN 37088

United States

Phone: 615-444-5533

Fax: 615-443-9818

Cracker Barrel Old Country Store, Inc. engages in the operation and development of the Cracker Barrel Old Country Store concept. As of September 20, 2013, the company operated 624 stores in 42 states. Products The company’s restaurants offer home-style country cooking featuring its own recipes. Breakfast items can be ordered at any time throughout the day and include juices, eggs, pancakes, fruit and yogurt parfaits, pork and turkey bacon, country ham, sausage, grits, and a variety of biscuit specialties, such as gravy and biscuits and country ham and biscuits. Lunch and dinner items include country ham, chicken and dumplings, chicken fried chicken, meatloaf, country fried steak, pork chops, fish, steak, roast beef, vegetable plates, a variety of salads, sandwiches, soups, fresh side items and specialty items, such as pinto beans and turnip greens. The company also offers lower calorie breakfast, lunch and dinner offerings, which are full of flavor but with fewer calories. It offers weekday lunch specials, which include some of favorite entrées in lunch-sized portions. Its menu also features weekday and weekend dinner specials that showcase a popular dinner entrée. The company served an average of approximately 6,760 restaurant guests per week in a typical store in 2013. The company also offers items for sale in its gift shops that are featured on, or related to, the restaurant menu, such as pies, cornbread mix, coffee, syrups and pancake mixes. Its gift shops offer a variety of decorative and functional items, such as rocking chairs, seasonal gifts, apparel, toys, music CD’s, cookware, old fashioned-looking ceramics, figurines, a book-on-audio sale-and-exchange program and various other gift items, as well as various candies, preserves and other food items. The company’s typical gift shop features approximately 3,900 stock keeping units. Many of the food items are sold under the ‘Cracker Barrel Old Country Store’ brand name. Distribution: The company has a contract with an unaffiliated distributor with custom distribution centers in Lebanon, Tennessee; McKinney, Texas; Gainesville, Florida; Elkton, Maryland; Kendalville, Indiana; and Ft. Mill, South Carolina. Trademarks The company owns Cracker Barrel trademarks and service marks. Seasonality The company’s profits have been lower in the first and third fiscal quarters and higher in the second and fourth fiscal quarters. These variations are attributed primarily to the Christmas holiday shopping season and the summer vacation and travel season. Its gift shop sales, which are made substantially to restaurant guests, have been highest in the second quarter, which includes the Christmas holiday shopping season. History Cracker Barrel Old Country Store, Inc. was founded in 1969.


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